Hightouch Data Activation Consultant

Merkle Inc.; Colorado; Hybrid; USD 94,000 - 140,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

Dental insurance

Disability insurance

Flexible PTO

15+ paid holidays per year

Paid sick leave

Job summary

Dentsu is seeking a Business Consultant focused on Hightouch to bridge client goals with technical delivery. You will guide discovery, design solutions, and work hands-on within Hightouch to activate customer data across channels.

You’ll lead workshops, translate objectives into actionable use cases, and drive project momentum while collaborating with architects, engineers, and marketers. Hybrid work with office hubs in multiple cities.

Qualifications

• 5+ years of experience in consulting, business analysis, client delivery, marketing technology, customer data, or related technology environments.
• Experience leading client workshops and requirements gathering sessions.
• Strong communication skills with the ability to explain technical concepts to non-technical audiences.
• H Hands-on Hightouch experience, including audience creation, sync configuration, and data modeling.
• Knowledge of customer data activation concepts and cloud data platforms such as Snowflake or Databricks.
• SQL experience and the ability to understand data structures, integrations, and end-to-end data flows.
• Experience managing workstreams and collaborating across cross-functional teams.
• Regular use of AI tools to improve efficiency and outcomes.

Responsibilities

• Lead Client Discovery & Solution Design.
• Translate complexity into clarity for stakeholders.
• Drive delivery success with cross-functional teams.
• Build and optimize audiences and data syncs in Hightouch.
• Advise on AI-driven activation capabilities and best practices.

Skills

Hightouch experience

SQL

Data activation

Snowflake

Databricks

Workshop facilitation

Cross-functional collaboration

AI tools usage

Tools

Adobe Experience Platform

Salesforce Data Cloud

Braze

Segment

Treasure Data

Job description

Dentsu is seeking a Business Consultant focused on Hightouch to bridge client goals with technical delivery. You will guide discovery, design solutions, and work hands-on within Hightouch to activate customer data across channels.

You’ll lead workshops, translate objectives into actionable use cases, and drive project momentum while collaborating with architects, engineers, and marketers. Hybrid work with office hubs in multiple cities.