Strategic Agency Collateral Manager (Remote)

Government Employees Insurance Company; Maryland; Hybrid; USD 110,000 - 172,000; Full time

Job summary

GEICO seeks a Manager, Agency Collateral to own and manage the processes for identifying, requesting, developing, organizing, promoting and refining GEICO’s portfolio of agency-facing collateral.

This role supports Sales Enablement and Agency Engagement, ensuring all approved collateral is high quality, technically accurate, legally reviewed, regularly updated, well-organized, easy to access, and flexible to the needs of GEICO’s sales organization and IA partners.

Qualifications

• 5+ years of experience in marketing, communications, sales or process management.
• Bachelor's degree in business, marketing, communications, or a related field.
• Highly organized and able to move multiple complex projects forward independently.
• Experience with and proficiency in a variety of sales enablement, content management and project management technologies (SharePoint, Coda, etc.).
• Strong ability to collaborate, indirectly influence and build relationships with internal stakeholders at all levels.
• Proven track record of successfully developing and translating sales strategy into results.
• Attention to detail and ability to adapt to ongoing change.

Responsibilities

• Coordinates and drives all-product collateral audit; conducts gap analyses and oversees collateral development plans in partnership with the PL and CL Account Development Senior Strategists
• Organizes and promotes awareness of and access to portfolio of agent-facing collateral, videos, job aids, presentations, product guides, one-pagers, and engagement tools
• Owns maintaining the platform and systems used to store, organize and version-control collateral.
• Proactively identifies needs from upcoming new product and platform updates and engages PL and CL Account Development Sr. Strategists to initiate new product collateral planning and development.
• Designs and leads annual process for IA Sales to review new sales team-produced collateral, submit collateral requests and updates; oversees brief development and project manages updates and the creation and promotion of new assets
• Partners with the Virtual Event Manager and product specialists to build and maintain Product FAQs and suggest content collateral updates and product guide enhancements based on webinar Q&A and agent feedback.

Skills

Marketing

Communications

Sales

Process management

Education

Bachelor's degree in business, marketing, communications, or a related field

Tools

SharePoint

Coda

Job description

GEICO seeks a Manager, Agency Collateral to own and manage the processes for identifying, requesting, developing, organizing, promoting and refining GEICO’s portfolio of agency-facing collateral.

This role supports Sales Enablement and Agency Engagement, ensuring all approved collateral is high quality, technically accurate, legally reviewed, regularly updated, well-organized, easy to access, and flexible to the needs of GEICO’s sales organization and IA partners.