Strategic Advertising Growth Leader

TouchTunes; Illinois; Hybrid; USD 250,000 - 420,000; Full time

Benefits offered by this job

Hybrid schedule 50% remote

Annual bonus

401k matching

Health insurance

Disability coverage

Lifestyle Spending Account

Tuition reimbursement

Job summary

TouchTunes is seeking a Senior Vice President of Advertising to lead an omni-channel growth strategy across screens, mobile app, and experiential inventory. You own the PCL and revenue plan, shape the go-to-market for direct sales, and steer productized ad offerings for national and local advertisers.

You will guide in-house programmatic operations, build agent-friendly APIs, and develop data-driven monetization across first-party data.

Qualifications

• 10+ years in digital media and advertising leadership.
• Experience monetizing CTV/OTT and owned inventory.
• Proven track record building and scaling direct sales teams.

Responsibilities

• Own the full PCL and growth strategy for Advertising Solutions across screens, mobile app, darts, sponsorships, and emerging inventory.
• Build and lead the direct sales and business development motion, including recruiting, team structure, go-to-market motions, packaging, pricing, and quota design.
• Productize TouchTunes inventory with ad products, packaging, rate strategy, and measurement stories.
• Scale programmatic revenue and yield across SSP and DSP infrastructure, and stand up in-house programmatic operations.
• Build the sell-side for the agentic era with APIs and emerging protocols for demand-side agents.

Skills

Digital media leadership

Multi-channel advertising

Direct sales leadership

Programmatic advertising

Ad tech fluency

Agency/brand relationships

Strategic operator

Cross-functional collaboration

Education

Bachelor's degree or equivalent experience

Tools

Google Ad Manager

Programmatic platforms

Job description

TouchTunes is seeking a Senior Vice President of Advertising to lead an omni-channel growth strategy across screens, mobile app, and experiential inventory. You own the PCL and revenue plan, shape the go-to-market for direct sales, and steer productized ad offerings for national and local advertisers.

You will guide in-house programmatic operations, build agent-friendly APIs, and develop data-driven monetization across first-party data.