Storytelling Web Content Strategist for Higher Ed

Austin Community College; Dayton (OH); On-site; USD 55,000 - 75,000; Full time

Job summary

University of Dayton Marketing and Communications is seeking a Web Content Strategist to craft and manage engaging digital stories across UD sites. You will write and arrange content, optimize for engagement, and support the university’s strategic priorities with a strong emphasis on accessibility and audience needs.

The role emphasizes clear communication, creative thinking, and project management, collaborating with colleagues campus-wide to drive admissions, alumni engagement, and brand

Qualifications

• Bachelor’s degree required.
• Two years of experience managing web or editorial content.
• Strong written communication and attention to detail.
• Ability to shepherd projects from concept to completion.
• Time management and ability to manage multiple projects.

Responsibilities

• Write and arrange content (text, photos, videos, stats) on the University of Dayton websites and intranet.
• Optimize content to drive user engagement and align with strategic priorities.
• Collaborate with colleagues across campus to support admissions, alumni engagement, and brand messaging.
• Identify ways to streamline web content and assist in the digital marketing strategy.

Skills

Bachelor's degree

Web/editorial content management

Strong written communication

Attention to detail

Project management

Time management

Audience engagement

Content optimization

Education

Bachelor's degree

Tools

Content management system

Google Analytics

Job description

University of Dayton Marketing and Communications is seeking a Web Content Strategist to craft and manage engaging digital stories across UD sites. You will write and arrange content, optimize for engagement, and support the university’s strategic priorities with a strong emphasis on accessibility and audience needs.

The role emphasizes clear communication, creative thinking, and project management, collaborating with colleagues campus-wide to drive admissions, alumni engagement, and brand