Staff Product Marketing Manager, Security Solutions

Fastly; New York (NY); Hybrid; USD 166,000 - 235,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with company match

Employee Stock Purchase Program

12 paid local holidays

Wellness days

Job summary

Fastly in New York, NY is seeking a Staff Product Marketing Manager for its Security portfolio. You will own go-to-market strategy, messaging, and positioning for Next-Gen WAF, DDoS, Bot Management, and TLS/compliance security capabilities.

Security has its own buyer personas and competitive set, with collaboration across Product, Sales, Customer Success, and Marketing. In partnership with cross-functional teams, you will drive launches, build cross-sell narratives, and enable sales with

Qualifications

• 8+ years of professional experience with at least 3+ years in product marketing.
• Experience in cybersecurity and knowledge of security buyer personas.
• Technical aptitude with an understanding of application security, SaaS, and DevOps.
• Strong storytelling and written/spoken communication skills.
• Excellent critical thinking and problem-solving abilities.
• Ability to prioritize and multitask in a fast-paced environment.

Responsibilities

• GTM Launch Execution: design, enable, execute, and measure product launches for security.
• Messaging & Positioning: own messaging for security solutions for security buyers.
• Competitive Differentiation: position Next-Gen WAF against legacy vendors.
• Compliance & Regulatory Messaging: address procurement and halo personas.
• Cross-Sell Narrative: build cross-sell stories for existing CDN customers.
• Sales Enablement: create trainings and assets for sales cycles.
• Market Positioning: apply competitive intelligence for security products.
• Cross-Functional Alignment: ensure strategy, messaging and packaging are aligned.
• Content & Campaign Creation: collaborate with Growth Marketing for buyer journeys.
• Product Evangelism: present Fastly’s security story publicly.

Skills

Product marketing

Cybersecurity knowledge

Security buyer personas

Technical aptitude

Storytelling

Communication

Organizational skills

Self-starter

Job description

Fastly in New York, NY is seeking a Staff Product Marketing Manager for its Security portfolio. You will own go-to-market strategy, messaging, and positioning for Next-Gen WAF, DDoS, Bot Management, and TLS/compliance security capabilities.

Security has its own buyer personas and competitive set, with collaboration across Product, Sales, Customer Success, and Marketing. In partnership with cross-functional teams, you will drive launches, build cross-sell narratives, and enable sales with