Staff Product Marketing Manager

Intuit Inc.; Mountain View (CA); On-site; USD 120,000 - 160,000; Full time

Job summary

A leading company in financial software solutions seeks a Staff Product Marketing Manager to drive strategy and execution for the mid-market segment. The role involves leveraging market insights to enhance product offerings and working cross-functionally to implement innovative marketing strategies. Ideal candidates will possess strong leadership, analytical, and communication skills, with a proven track record in product marketing.

Qualifications

• 5+ years of professional experience in strategy and product marketing.
• Experience in SaaS companies or B2B marketing is a plus.
• Ability to drive strategy formation with consumer insights.

Responsibilities

• Familiarize with the QuickBooks Online platform and its benefits.
• Lead strategy formation for customer and revenue growth.
• Partner with go-to-market teams for innovative marketing tactics.

Skills

Strategic Thinking

Project Management

Analytical Skills

Communication Skills

Cross-functional Leadership

Education

BA/BS or equivalent work experience

Job description

Come join the QuickBooks Mid-Market Marketing Team as a Staff Product Marketing Manager. Intuit’s Global Business Solutions Group (GBSG) is committed to creating solutions to power prosperity around the world by meeting the needs of businesses ranging from solopreneurs to mid-market. We do this with an online platform of business solutions across accounting, payroll, time tracking, payments, bill pay, lending, and more.

Part of the U.S. Marketing team for QuickBooks, the Mid-Market Marketing Team is seeking a highly motivated product marketing and strategy professional who is excited to make an impact on one of Intuit’s 5 Big Bets: Disrupt the Small Business Mid-Market. The ideal candidate is a self-starting strategic thinker with experience translating market, product, and customer insights into strong product and marketing strategies while influencing and partnering cross-functionally to bring their bold visions to life. The role will primarily focus on developing our emerging mid-market strategy and execution by identifying opportunities to drive revenue with growing businesses by leveraging the breadth of our platform to meet more of their evolving needs.

Responsibilities

1. Become deeply familiar with the QuickBooks Online platform and the benefit it delivers for growing businesses
2. Become the subject matter expert on the emerging mid-market audience to understand how their needs change as they grow
3. Lead the strategy formation to drive accelerated customer and average revenue per customer (ARPC) growth with the emerging mid-market audience
4. Partner with go-to-market teams to bring refreshed strategy, messaging, and new innovative marketing tactics to market

Minimum Qualifications

• BA/BS required, or equivalent work experience. Experience in SaaS companies, B2B marketing, or consulting
• 5+ years of professional experience in strategy and product marketing; familiarity with mid-market business solutions a plus
• Ability to drive strategy formation with consumer insights and market intelligence
• Proven experience leading and influencing cross-functional teams to deliver outcomes
• Demonstrated ability to prioritize across various product solutions and initiatives
• Strong verbal, written, visual/presentation, and interpersonal communication skills, effective at all levels
• High levels of ownership, responsibility, initiative, and a desire to drive measurable results
• Track record of making principled, data-based business decisions balanced with experienced judgment
• Strong project management, analytical skills, and attention to detail
• Excellent organization and navigation skills, including leading and influencing without direct authority
• Ability to manage ambiguous or complex issues with thoughtful recommendations