Staff Product Manager - AI-First Ad Platform (Remote)

Fetch; United States; Remote; USD 140,000 - 190,000; Full time

Job summary

Fetch is seeking a Staff Product Manager to lead strategy and build of its new outcome-based ad platform. You will own end-to-end ad manager experiences, including what ads to allow, how to present formats, and an AI-first buying/setup flow.

The role requires balancing strategic thinking with hands-on execution, setting a year-long roadmap, and communicating with executive leadership. Remote-only within the United States is acceptable.

Qualifications

• 6+ years in product management including 3+ years in advertising tech.
• Experience leading 0-to-1 products and customer migrations.
• Strong analytics: define metrics, data-driven prioritization, impact.
• Comfort partnering with eng on architecture, APIs, data flows.
• Ability to align diverse teams and drive execution amid ambiguity.

Responsibilities

• Define and evangelize Fetch's ad manager strategy and foundation.
• Build core ad buying experience including creation and reporting.
• Ensure ad manager serves Finance, AdOps, AIOps, Fraud, and Catalog teams.
• Migrate large advertisers from legacy systems to the new platform.
• Collaborate with Eng, Design, GTM, and Data teams on strategic execution.
• Mentor 2 PMs owning integrations and core ad buying capabilities.

Skills

Product management

Advertising technology

Strategy setting

AI-native mindset

Stakeholder influence

Job description

Fetch is seeking a Staff Product Manager to lead strategy and build of its new outcome-based ad platform. You will own end-to-end ad manager experiences, including what ads to allow, how to present formats, and an AI-first buying/setup flow.

The role requires balancing strategic thinking with hands-on execution, setting a year-long roadmap, and communicating with executive leadership. Remote-only within the United States is acceptable.