Sr. Paid Media Strategist

Growth Marketing Pro; United States; Remote; USD 70,000 - 100,000; Full time

Job summary

Growth Marketing Pro is seeking a mid-senior level marketing professional to enhance client relationships and deliver innovative paid media strategies. This remote role encourages a flexible schedule, supports work-life balance with unlimited PTO, and offers growth potential in a dynamic environment.

Benefits

Unlimited PTO

Healthcare benefits

Growth potential

Flexible schedules

Potential for equity and/or profit sharing

Qualifications

• 3+ years of experience in paid acquisition campaigns.
• Hands-on experience in SEM and paid social platforms.
• Ability to build strong client relationships.

Responsibilities

• Develop and execute a full-funnel, cross-channel paid media strategy.
• Communicate actionable insights to clients and internal stakeholders.
• Manage client visibility and project priorities.

Skills

Analytical skills

Communication skills

Project management skills

Business acumen

Ability to learn new technologies

Job description

Growth Marketing Pro is looking for a mid-senior level individual contributor that has both the technical and soft skills to own a book of client relationships. The ideal candidate will be able to work independently, provide client visibility to the rest of the team, know when and how to ask for help, and have a history of excellence in their previous work. All of this should be supported by their technical expertise, communication style, organization, and project management experience.

This person should be able to research, develop, execute, and articulate a full-funnel, cross-channel paid media strategy that is unique and relevant to each specific client. They should also exhibit an ability and desire to learn new skills in paid media and adjacent channels. in order to expand their own capacity.

About GMP

Growth Marketing Pro started as a leading marketing blog and has since evolved into a marketing agency trusted by top companies like HiBob, Cube, and Consensus to drive real results. We serve clients with SEO, content strategy and production, paid media, and Reddit content strategy. We’re growing like crazy and are looking to bring on an ambitious, detail-oriented person, to help take our agency to the next level.

Requirements

Requirements

• 3+ years of experience delivering successful paid acquisition campaigns across multiple ad platforms.
  
• Hands-on experience and demonstrable expertise in SEM, one or more paid social platforms, and marketing analytics (ie GA4).
  
• A demonstrated ability to learn new technologies and subject matter.
  
• Strong analytical skills and the ability to generate and communicate actionable insights to both clients and internal stakeholders from various forms of data.
  
• Project management skills that increase working capacity, clearly prioritize high-value work, and provide visibility to clients and internal stakeholders.
  
• Has strong written and verbal communication skills with the ability to tell stories that persuade others to take action.
  
• Has ability to build and maintain strong working relationships with clients and colleagues.
  
• Experience leveraging AI tools to improve the quality and efficiency of your marketing strategies + workflows.
  
• Business acumen - understands and pays attention to factors outside of paid media that affect the success of the client (other marketing channels, marketing automation, sales process, LTV:CAC, etc)
  

Nice-to-Have

• Hands-on experience in creative strategy and development (ad creative, landing pages, etc.)
  
• Hands-on experience in multiple paid social platforms
  
• Working knowledge of reporting from Hubspot, Salesforce, Marketo, or any other CRM
  
• Working knowledge of tracking implementation and maintenance
  
• Working knowledge of marketing automation tools and concepts
  
• Deep experience in a specific vertical (B2B SaaS, ecommerce, professional services, healthcare, etc)
  
• Hands-on experience with SEO and content marketing
  
• We’re fully remote. We give everyone the space they need to set their own hours and do their best work. We support flexible schedules and don’t micro-manage.
  
• We have unlimited PTO. One of GMP’s core values is work-life balance and we fully believe it.
  
• Healthcare. Everyone has access to healthcare benefits.
  
• There’s lots of growth potential. Work with other expert Growth Marketers to hone your craft and grow in areas you’re interested in.
  
• You can make an impact. Join a fast-growing startup and make a meaningful impact on the trajectory of the business. Help shape our paid media team and offering from the ground up.
  
• Potential for equity and/or profit sharing