Sr. Marketing Events Coordinator

Klaviyo Inc.; Boston (MA); On-site; USD 65,000 - 90,000; Full time

Job summary

A leading company in the tech sector is seeking a Tradeshow Events Coordinator to lead their strategic planning and execution of third-party events. This role requires a blend of analytical skills and creative approaches to enhance Klaviyo's brand presence through innovative event experiences and strong collaboration across teams.

Qualifications

• 5+ years of hands-on event management experience, ideally in B2B SaaS or tech.
• Exceptional communicator, comfortable presenting and engaging with customers.
• Natural collaborator, thrives under pressure and prioritizes detail.

Responsibilities

• Lead the end-to-end planning and execution of strategic tradeshows.
• Collaborate with marketing, sales, and product teams for event alignment.
• Analyze event performance for continuous improvement.

Skills

Event Management

Communication

Collaboration

Project Management

Problem Solving

Tech-savvy

Tools

Microsoft Office Suite

Salesforce

Event Platforms

Job description

We're seeking an experienced Tradeshow Events Coordinator to lead the strategic planning and flawless execution of third-party events. In this role, you'll develop and implement comprehensive tradeshow strategies that builds brand awareness, generates qualified leads, and deepens engagement within the Klaviyo community. In this role, you'll be the connective tissue behind Klaviyo's presence at premier industry events, where innovation meets artistry. This isn't just about manning a booth – you're partnering cross-functionally to craft immersive brand experiences that stop attendees in their tracks and draw them into the Klaviyo universe.

In this role, you will report into the Director of Event Marketing and while tradeshows will be your primary focus there will also be other projects throughout the year that you will support like Klaviyo’s annual global user conference K:BOS. This role offers the perfect balance of analytical rigor and creative expression, giving you the freedom to experiment with bold, memorable approaches while driving measurable impact.

Who you are:

• 5+ years of hands-on event management experience, ideally at a fast-paced B2B SaaS or tech company
• Exceptional communicator with strong verbal and written skills, comfortable presenting to senior leaders and engaging with customers
• Natural collaborator who builds strong relationships across teams—colleagues genuinely enjoy working with you
• Self-motivated project manager who confidently juggles multiple priorities while maintaining attention to detail
• Proactive problem-solver who takes initiative but knows when to escalate challenges early
• Thrives under pressure and maintains professionalism during high-stakes, high-visibility events
• Tech-savvy with proficiency in Microsoft Office Suite, Salesforce, event platforms (Splash, Swoogo), and adaptability to learn new tools quickly

How you'll make a difference:

• Lead the end-to-end planning and execution of strategic tradeshows and industry events, from booth design and vendor coordination to on-site logistics and post-event follow-up
• Collaborate cross-functionally with marketing, sales, customer success, product marketing, and partners to ensure events support broader go-to-market goals
• Own event timelines, budgets, and logistics with a high degree of precision and attention to detail
• Develop clear pre and post-event plans including promotional strategy, lead capture, and follow-up execution
• Analyze event performance and provide actionable insights for continuous improvement
• Stay current with industry trends and best practices to keep our event experiences fresh, innovative, and engaging
• This is an opportunity to make a significant impact on our growth while working with a dynamic team that values creativity, results, and professional development.

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