Sales Enablement Lead (Technical Products)

Wowza; United States; On-site; USD 130,000 - 155,000; Full time

Benefits offered by this job

Generous Paid Time Off

Medical, Dental, and Vision insurance

401(k) with strong company match

Paid Parental Leave

Employee Assistance Program (EAP)

Job summary

A dynamic technology firm is looking for a Director of Enablement to build a comprehensive sales enablement function. The ideal candidate will lead the design of an enablement model focused on technical buyers in the B2B infrastructure space. The role involves engaging with executives and requires a proven track record in sales enablement and a deep understanding of technical solutions. Competitive salary and benefits are offered, including a base pay range of $130,000 to $155,000.

Qualifications

• 10+ years in sales enablement.
• Experience in B2B infrastructure/SaaS.
• Proven capability in building enablement functions.

Responsibilities

• Build the enablement function from 0→1.
• Partner with executives for SKO leadership.
• Design a methodology for technical buyers.

Skills

Sales enablement

Technical storytelling

Building enablement models

Coaching

Methodology depth

Technical fluency

Education

Relevant degree or equivalent experience

Tools

ROI/TCO models

Content management systems

Job description

Overview

Base pay range: $130,000.00/yr - $155,000.00/yr

This role: You will build the enablement function from 0→1 and own an enterprise-grade SKO in 90 days. You will set the methodology, certification, content standards, and measurement that define how we sell a complex infrastructure platform. You report to the VP of Marketing and work directly with executives and domain experts across Product, PMM, and Architecture. Initial scope is hands-on individual contributor with the ability to marshal budget and vendors; headcount can grow as the program proves impact.

Location: Denver preferred (hybrid) or US-remote

Reports to: VP of Marketing

Scope: Company-level charter with executive (CEO/ELT) interaction

Mission: At Wowza, we believe video will be the primary source of data for understanding the world. Our mission is to unlock the power of video to shape how the world sees, decides, and operates. This role sits within that mission as we expand into new segments and rebuild our go-to-market for a deeply technical sale. Enablement is the keystone. The model you design will determine how effectively we turn customer success into repeatable wins, and how quickly we scale into whole new categories.

Responsibilities

• Build the function (0→1): Operating cadence, curriculum, content standards, certification framework, and reporting.
• SKO leadership (90 days): Partner with the VP of Marketing and VP of Sales Operations to determine the agenda, live practice, certifications, and post-SKO reinforcement that sticks.
• Methodology & certification: Choose/adapt MEDDICC/Command/Challenger (or your hybrid). Define the skills that predict performance and how we assess readiness.
• Technical storytelling & content: Use-case plays, demo flows, proof kits, ROI/TCO tools; keep it lightweight, current, and mapped to stages.
• Field coaching loop: Weekly Gong reviews, clinics on discovery/objection handling, and a tight feedback pipe into Product/PMM.
• Strategic deal support (selective): Model best practice on complex pursuits, then codify it.
• Measurement: Tie programs to pipeline velocity, win rate, deal size, ramp time; retire what doesn't move numbers.

What Success Looks Like

• Enablement is wired into pipeline/forecast rhythms, not a side activity.
• Reps explain and defend architecture choices to skeptical engineers.
• Demos shift from tours to situational proof tied to stack and constraints.
• Win rates/stage conversion improve; time-to-ramp drops.
• Managers coach to a shared rubric; the field speaks one value story, adapted by segment.
• Customer stories become repeatable plays, not one-offs.

What You Bring (Requirements)

• 10+ years in sales enablement
• Backgrounds in solutions/product marketing & enablement for B2B infrastructure/SaaS selling to developers/IT/security (preferred)
• Proven 0→1 builder (ideally at $40-100M+ ARR or similar complexity) with SKO ownership and measurable lift
• Methodology depth with judgment to tailor (MEDDICC/Command/Challenger or equivalent)
• Technical fluency in streaming/media, networking, security, or adjacent infra; credible coaching at depth
• Enablement tools you've shipped: ROI/TCO models, scoping guides, proof kits, demo scripts, competitive POVs
• Coaching DNA & operating cadence: Direct, specific, outcome-oriented; you set a drumbeat and hold teams to it

What This Unlocks For You

• A clean slate to build a best-in-class enablement model for technical infrastructure, portable to any complex platform company.
• Executive scope without bureaucracy: your system becomes how the company sells, hires, and plans.
• A visible portfolio of outcomes (SKO, certifications, measurable lifts) you can point to as the standard.

Benefits

• Benefits & Perks
• Competitive base salary: $130,000 - $155,000
• Bonus Eligible
• Generous Paid Time Off
• Medical, Dental, and Vision insurance (effective Day 1)
• 401(k) with strong company match
• Dependent Care FSA
• Employer-paid Life Insurance and AD&D
• Voluntary Life Insurance (Employee/Spouse/Child)
• Paid Parental Leave
• Short-Term and Long-Term Disability
• Training & Development opportunities
• Employee Assistance Program (EAP)