Sr. Manager, Feed & Catalog Growth

Quince

San Francisco (CA)

On-site

USD 150,000 - 250,000

Full time

14 days+

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Job summary

Quince is seeking a Senior Manager of Feed & Catalog Growth in San Francisco, CA. This strategic role involves building and scaling feed-driven advertising programs across platforms like Meta, TikTok, and Pinterest. The ideal candidate will have 5-8+ years of experience in performance marketing, strong analytical skills, and a proven ability to develop products from inception to scale. Competitive pay range is $150,000 - $250,000, with potential bonuses and equity.

Qualifications

  • 5-8+ years of performance marketing experience, with strong feed-based expertise.
  • Hands-on experience launching feed-based programs on platforms like Meta, TikTok.
  • Proven ability to build programs from zero to scale.

Responsibilities

  • Own the feed-based advertising strategy across multiple platforms.
  • Adapt core product feeds for platform-specific requirements.
  • Design scalable campaign structures and define KPIs.

Skills

Performance marketing experience
Feed-based expertise
Analytical skills
Program management
Google Sheets/Excel proficiency

Tools

Feedonomics
SQL

Job description

Senior Manager, Feed & Catalog Growth

We’re looking for a strategic and execution‑oriented Senior Manager, Feed‑Based Growth to build and scale feed‑driven advertising programs across emerging and fast‑evolving platforms including Meta, TikTok, Pinterest, Reddit, and AppLovin. This role will own the end‑to‑end strategy for adapting product feeds, creative systems, and optimization frameworks to new channels—turning early‑stage programs into scalable, repeatable growth engines. You’ll operate at the intersection of feeds, creative, automation, and experimentation, partnering closely with paid search, DPA, creative, analytics, and merchandising teams.

Responsibilities
  • Own the feed‑based advertising strategy across platforms (Meta, TikTok, Pinterest, Reddit, AppLovin)
  • Adapt core product feeds to meet platform‑specific requirements and best practices
  • Build modular creative frameworks that leverage feeds across platforms
  • Design scalable campaign structures that balance control with automation
  • Define KPIs appropriate for nascent channels (e.g., CTR, CVR, CPA, ROAS, assisted conversions)
Qualifications
Required
  • 5‑8+ years of performance marketing experience, with strong feed‑based expertise
  • Hands‑on experience launching feed‑based programs or scaling at least one of: Meta, TikTok, Pinterest, Reddit, AppLovin
  • Deep understanding of product feeds, catalogs, and automation‑driven advertising
  • Strong experimentation mindset with the ability to operate amid ambiguity
  • Highly analytical, with comfort making decisions from incomplete data
  • Proven ability to build programs from zero to scale
  • Comfortable operating at both strategic and executional levels
  • Experience working with large product catalogs in ecommerce environment
  • Be a proactive self‑starter who enjoys a fast‑paced, results‑oriented work environment
  • Have strong program management and organizational skills, being able to manage multiple projects, deadlines and priorities with ease
  • Test, Learn and Scale mindset with a strong bias for action
  • Strong proficiency in Google sheets/Excel
Preferred
  • Experience managing global or multi‑region DPA programs
  • Familiarity with incrementality testing and advanced measurement frameworks
  • Familiarity with structured databases and ability to use SQL to pull data
  • Understanding of attribution models, measurement frameworks, and automation tools
  • Experience in ecommerce or multi‑category retail
  • Experience working with creators, UGC pipelines, or influencer programs
  • Background in international or cross‑market expansion
  • Familiarity with feed management tools: Feedonomics, Marpipe, Smartly
Pay and Benefits

All posted ranges are reflective of base salary and may vary depending on experience level and location. Bonus and equity may also be provided for eligible roles.

Pay Range: $150,000 USD - $250,000 USD

Equal Opportunity & Hiring Integrity

Quince provides equal employment opportunities to all employees and applications for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran or military status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Quince is committed to providing reasonable accommodations to qualified individuals with disabilities. If you need a reasonable accommodation to complete your application or to perform the essential functions of a role at Quince, please let us know by completing this accommodation form. We review all requests individually and will work with you to determine appropriate accommodations on a case‑by‑case basis.

Employment is contingent upon successful completion of a background check. Quince will conduct background checks in compliance with applicable federal, state, and local laws.

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