Solutions Product Marketing Manager

Baseten; United States; Remote; USD 120.000 - 160.000; Vollzeit

Zusammenfassung

Baseten is seeking a Solutions Product Marketing Manager to define up-market and vertical GTM motions, partnering with sales, product marketing, demand gen, and leadership. This largely greenfield role focuses on industry strategies for Financial Services and Health Life Sciences while supporting cross-functional initiatives.

The role emphasizes enterprise deal playbooks, collateral, and a scalable enablement motion to win large, complex accounts with collaboration across the Industries team.

Qualifikationen

• 6+ years in product marketing or related GTM function
• Experience building enterprise/vertical GTM motions
• Ability translating infrastructure concepts into buyer narratives
• Track record designing effective enablement and assets

Aufgaben

• Build enterprise deal playbooks and collateral across buyer stages
• Maintain current assets with clear ownership and refresh cadence
• Create industry-specific GTM kits and ICP/positioning frameworks
• Own industry landing pages, messaging, and TCO/ROI guides
• Design onboarding and enablement content for Industries AEs with real customer examples

Jobbeschreibung

ABOUT BASETEN

Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F, led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to to ship AI products.

ROLE

We're looking for a Solutions Product Marketing Manager to define and own Baseten's up-market, enterprise, and industries go-to-market strategy. You'll build the playbook that helps Baseten win large, complex deals and the vertical go-to-market strategies that let us compete in Financial Services, and Health Life Sciences, and the use cases that scale across all of them. This is a highly cross-functional, largely greenfield role. You'll partner closely with the Industries sales team, product marketing, demand gen, and executive leadership to build on our enterprise go to market motion.

RESPONSIBILITIES

• Enterprise Deal Playbook Buyer EnablementBuild the enterprise deal playbook and full bill of materials (BOM) — pricing guides, one-pagers, TCO/ROI guides, landing pages, and event/field collateral — mapped to every stage of the buyer's journey
• Build the system for keeping every sales asset current — clear ownership, last-updated dates, and a refresh cadence
• Develop industry-specific event concepts featuring anchor customers and AI-native accounts to build credibility with target executive audiences
• Vertical GTM Industry Go-to-Market KitsBuild vertical sales kits and ICP/positioning frameworks for priority industriesOwn industry-specific landing pages, messaging, and TCO guides, extrapolating from early AI-native accounts to larger enterprise targetsDesign and help launch an ABM experiments in partnership with demand gen
• Industries AE Enablement OnboardingDesign role-specific onboarding for Industries AEs, including certifications, customer-grounded scenarios, and async, refreshable contentBuild sales playbooks tied to real customer examples, and package assets into an AE-ready enablement motion (first call, competitive deals, legal/finance/procurement, TCO/ROI, self-hosted)Become a trusted partner to the industries team so onboarding and enablement stay grounded in what sellers actually need

QUALIFICATIONS

• 6+ years in product marketing, solutions marketing, or a related GTM function, ideally at a technical or infrastructure company
• Experience building enterprise or vertical go-to-market motions — ICP definition, buyer journey mapping, and full-funnel sales collateral
• Comfort translating technical, infrastructure-heavy concepts (inference, self-hosted deployment, TCO/ROI) into narratives for both technical buyers and non-technical stakeholders like legal, finance, and procurement
• Track record designing an