Solutions Product Marketing Manager

Baseten; San Francisco (CA); Vor Ort; USD 150.000 - 210.000; Vollzeit

Benefits dieser Stelle

Competitive compensation and equity

Medical, dental, vision for employee &

Flexible PTO including Winter Break

Paid parental leave

401(k) plan

Exposure to ML startups

Zusammenfassung

Baseten is seeking a Solutions Product Marketing Manager to define and own the up-market, enterprise go-to-market strategy across Financial Services, Health & Life Sciences, and other industries. You’ll partner with sales, product marketing, demand gen, and leadership to build a scalable enterprise motion from a greenfield starting point.

You’ll create ICPs, messaging, and collateral, own ABM experiments with demand gen, and design onboarding programs for Industries AEs to accelerate complex

Qualifikationen

• 6+ years in product marketing, solutions marketing, or a related GTM function, ideally at a technical or infrastructure company.
• Experience building enterprise or vertical go-to-market motions — ICP definition, buyer journey mapping, and full-funnel sales collateral.
• Comfort translating technical, infrastructure-heavy concepts (inference, self-hosted deployment, TCO/ROI) into narratives for both technical buyers and non-technical stakeholders like legal, finance, and procurement.
• Track record designing and running sales enablement or onboarding programs for technical sellers.
• Strong cross-functional coordination skills — you can pull together sales, customer marketing, demand gen, and executives around a shared plan.
• Comfortable owning execution as well as strategy: landing pages, decks, one-pagers, and written content, not just frameworks.
• Thrives in ambiguity — this role is about building the enterprise motion from a fairly blank slate.

Aufgaben

• Enterprise Deal Playbook & Buyer Enablement — pricing guides, BOMs, TCO/ROI guides, landing pages, and event collateral mapped to buyer journey.
• Maintain asset system with clear ownership, last-updated dates, and refresh cadence.
• Develop industry-specific event concepts featuring anchor customers and AI-native accounts for credibility with target exec audiences.
• Vertical GTM & Industry Go-to-Market Kits — create ICP/positioning frameworks and industry landing pages, extrapolating from early AI-native accounts to larger enterprise targets.
• Design and help launch ABM experiments in partnership with demand gen.
• Industries AE Enablement & Onboarding — onboarding content, certifications, customer-grounded scenarios, AE-ready enablement motion.

Kenntnisse

Product marketing

Solutions marketing

GTM function

Jobbeschreibung

ABOUT BASETEN

Baseten powers mission-critical inference for the world’s most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We’re growing quickly and recently raised our $1.5B Series F, led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to to ship AI products.

ROLE

We’re looking for a Solutions Product Marketing Manager to define and own Baseten’s up-market, enterprise, and industries go-to-market strategy. You’ll build the playbook that helps Baseten win large, complex deals and the vertical go-to-market strategies that let us compete in Financial Services, and Health & Life Sciences, and the use cases that scale across all of them.

This is a highly cross-functional, largely greenfield role. You’ll partner closely with the Industries sales team, product marketing, demand gen, and executive leadership to build on our enterprise go to market motion.

RESPONSIBILITIES

Enterprise Deal Playbook & Buyer Enablement

• Build the enterprise deal playbook and full bill of materials (BOM) — pricing guides, one-pagers, TCO/ROI guides, landing pages, and event/field collateral — mapped to every stage of the buyer’s journey
• Build the system for keeping every sales asset current — clear ownership, last-updated dates, and a refresh cadence
• Develop industry-specific event concepts featuring anchor customers and AI-native accounts to build credibility with target executive audiences

Vertical GTM & Industry Go-to-Market Kits

• Build vertical sales kits and ICP/positioning frameworks for priority industries
• Own industry-specific landing pages, messaging, and TCO guides, extrapolating from early AI-native accounts to larger enterprise targets
• Design and help launch an ABM experiments in partnership with demand gen

Industries AE Enablement & Onboarding

• Design role-specific onboarding for Industries AEs, including certifications, customer-grounded scenarios, and async, refreshable content
• Build sales playbooks tied to real customer examples, and package assets into an AE-ready enablement motion (first call, competitive deals, legal/finance/procurement, TCO/ROI, self-hosted)
• Become a trusted partner to the industries team so onboarding and enablement stay grounded in what sellers actually need

QUALIFICATIONS

• 6+ years in product marketing, solutions marketing, or a related GTM function, ideally at a technical or infrastructure company
• Experience building enterprise or vertical go-to-market motions — ICP definition, buyer journey mapping, and full-funnel sales collateral
• Comfort translating technical, infrastructure-heavy concepts (inference, self-hosted deployment, TCO/ROI) into narratives for both technical buyers and non-technical stakeholders like legal, finance, and procurement
• Track record designing and running sales enablement or onboarding programs for technical sellers
• Strong cross-functional coordination skills — you can pull together sales, customer marketing, demand gen, and executives around a shared plan
• Comfortable owning execution as well as strategy: landing pages, decks, one-pagers, and written content, not just frameworks
• Thrives in ambiguity — this role is about building the enterprise motion from a fairly blank slate

BONUS

• Experience in (or a fast ability to ramp on) financial services, manufacturing/industrial, or health/life sciences
• Experience running or contributing to a Customer Advisory Board or executive champion program
• Familiarity with AI/ML infrastructure, inference, or developer tools
• Experience partnering with technology partners on co-marketing or joint events

BENEFITS

• Competitive compensation, including meaningful equity.
• 100% coverage of medical, dental, and vision insurance for employee and dependents
• Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year’s Day!)
• Paid parental leave
• Fertility and family-building stipend through Carrot
• Company-facilitated 401(k)
• Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.

BENEFITS

• Competitive compensation, including meaningful equity.
• 100% coverage of medical, dental, and vision insurance for employee and dependents
• Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year’s Day!)
• Paid parental leave
• Fertility and family-building stipend through Carrot
• Company-facilitated 401(k)
• Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.

At Baseten, we are committed to fostering a diverse and inclusive workplace. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance, where applicable).