Social Media Strategist

Wiraa; United States; Remote; USD 110,000 - 115,000; Full time

Job summary

A leading company is seeking a Lead Social Media Strategist to drive impactful digital content strategies for a global client. This role demands a proactive strategist with strong B2B marketing experience, overseeing social media initiatives and leading a team to foster a collaborative culture and enhance brand visibility.

Benefits

Medical insurance

Vision insurance

401(k) plan

Emphasis on work-life balance

Remote work flexibility

Qualifications

• 5-7 years marketing experience including social media strategy management.
• 2 years team management experience focusing on coaching.
• Deep expertise in social media platforms and trends.

Responsibilities

• Develop holistic social media strategies rooted in audience insights.
• Oversee execution of social programming and content calendars.
• Manage, mentor, and support direct reports.

Skills

B2B marketing

Social media strategy

Analytical skills

Interpersonal skills

Tools

Microsoft Outlook

PowerPoint

Excel

Teams

Job description

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About The Company

Designit is a global strategic design firm dedicated to solving complex challenges at the intersection of technology and operations. We collaborate with world-class clients, including Microsoft Cloud Marketing, to deliver innovative and scalable solutions that drive meaningful business impact.

About The Company

Designit is a global strategic design firm dedicated to solving complex challenges at the intersection of technology and operations. We collaborate with world-class clients, including Microsoft Cloud Marketing, to deliver innovative and scalable solutions that drive meaningful business impact.

Our team supports over 100 social media channels and 20+ marketing blogs worldwide, serving diverse audiences such as developers, IT decision makers, and business leaders. We foster a culture of learning, collaboration, and adaptability, prioritizing employee well-being and inclusive growth.

About The Role

As the Lead Social Media Strategist, you will shape and drive high-impact digital content strategies for Microsoft’s cloud business. You will lead the development and execution of integrated organic and paid social strategies across multiple platforms, working closely with creative, analytics, blog, events, community, and YouTube teams.

This senior individual contributor and people leadership role requires a proactive strategist with strong B2B marketing experience and the ability to connect audience insights to bold, effective programming in a complex matrixed environment.

Responsibilities

• Serve as the primary strategist and liaison for assigned customer solution areas within Microsoft Cloud Marketing
• Develop holistic social media strategies rooted in audience insights, campaign goals, and platform best practices
• Collaborate cross-functionally to ensure alignment and continuity across blogs, creative content, analytics, community, and events
• Provide thought leadership on evolving social media trends and advise on platform investments and scaling opportunities
• Drive process improvements, governance, and best practices around demand generation via social media and blog channels
• Oversee the execution of social programming, content calendars, and campaign deliverables
• Approve creative assets and copy, ensuring consistency with brand voice and audience needs
• Lead cross-functional meetings and foster trust among stakeholders across marketing, strategy, and operations
• Partner with analytics to measure social media performance and translate data into actionable insights for optimization
• Manage agency/vendor relationships and social asset development
• Manage, mentor, and support 2–4 direct reports, focusing on their professional growth and team health
• Cultivate a collaborative, feedback-driven team culture that encourages innovation and continuous learning
  
  

Qualifications

• 5 to 7 years of marketing experience, including at least 2 years managing social media strategy and programs
• Minimum 2 years managing and growing a team, with a focus on coaching and development
• Deep expertise in social media platforms (Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.) and digital marketing trends
• Proven ability to work effectively with diverse stakeholders across organizations to plan, execute, and report on initiatives
• Strong analytical skills to interpret data and inform strategic decisions
• Customer service mindset with excellent interpersonal, communication, and presentation skills
• Proficiency in Microsoft Outlook, PowerPoint, Excel, and Teams
• Experience with Microsoft products or social listening tools is a plus
  
  

Who You Are

• A highly organized, self-motivated professional who can manage multiple projects with attention to detail
• Collaborative and able to work both as a leader and team member in matrixed environments
• Skilled at navigating ambiguity and driving consensus toward meaningful outcomes
• Passionate about social media and B2B technology marketing
• Comfortable working remotely with a positive, solution-oriented attitude
  
  

Compensation

$110,000 - $115,000 annually (range dependent on experience and internal equity)

Benefits

• Emphasis on work-life balance and employee well-being
• Culture of learning, diversity, innovation, and collaboration
• Remote work flexibility
• Inclusive and supportive team environment
  
  

Equal Opportunity Employer

Designit is committed to providing equal employment opportunities to all candidates. We welcome applications from diverse backgrounds and provide reasonable accommodations throughout the hiring process. Please notify us if you require assistance during the application or interviews.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Technology, Information and Internet

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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