Lead Social Media Strategist

Designit; United States; Remote; USD 110,000 - 115,000; Full time

Job summary

Designit is seeking a Lead Social Media Strategist to drive impactful digital content strategies for Microsoft’s cloud business. The ideal candidate will have extensive B2B experience, strong leadership skills, and the ability to connect audience insights to effective social programming.

Benefits

Medical insurance

Vision insurance

401(k)

Paid paternity leave

Paid maternity leave

Qualifications

• 5 – 7 years of marketing experience.
• 2+ years managing social media programs.
• Subject matter expertise in social media platforms.

Responsibilities

• Develop and deliver holistic organic and paid social strategies.
• Oversee execution of social programming and content calendars.
• Manage and mentor 2–4 direct reports.

Skills

Interpersonal skills

Communication

Presentation skills

Data interpretation

Customer service mindset

Tools

Microsoft Outlook

PowerPoint

Excel

Teams

Job description

Join to apply for the Lead Social Media Strategist role at Designit

Join to apply for the Lead Social Media Strategist role at Designit

Want to be part of a high-performing team driving scalable solutions at the intersection of technology and operations? We’re looking for platform experts who thrive on structure, strategy, and solving.

We're looking for a Lead Social Media Strategist to help shape and drive high-impact digital content strategies for Microsoft’s cloud business. As part of the Blog and Social workstream, you’ll play a critical role in aligning stakeholders across creative, analytics, blog, events, community, announcements, and YouTube- assuring our approach to social is strategic, integrated, and measurable.

This is a senior individual contributor/people leadership role for someone who brings proven B2B experience, a sharp editorial eye, and the ability to think cross-functionally across content, channels, and campaigns. The ideal candidate is a proactive strategist who thrives in matrixed environments and knows how to connect audience insights to bold, effective programming.

This person would join the Designit team that supports Microsoft Cloud Marketing, Blog, and Social. This world-class social team operates 100+ social media channels and 20+ marketing blogs designed for developers, IT decision makers, IT implementers, and business decision makers. Each month, we publish over 3,000 posts to help, inform, entertain, and engage across the globe. Azure, Power BI, Dynamics 365, and Microsoft 365 are just a few examples of the innovative products and services that comprise the ecosystem.

What You’ll Do:

Strategic Leadership & Subject Matter Expertise

• Serve as the primary strategist and point of contact for your assigned portfolio of customer solution areas (CSAs).
• Develop and deliver holistic organic and paid social strategies, rooted in audience insights, campaign objectives, and platform best practices.
• Collaborate across internal teams (blog, copy, creative, analytics, YouTube, events, community management) to ensure alignment and strategic continuity.
• Provide thought leadership and POVs on the evolving social landscape—advising clients on platform investments, scaling opportunities, and areas to pause.
• Contribute to process improvement, governance, and playbooks around demand generation via social and blog.

Execution & Cross-functional Partnership

• Oversee the execution of social programming and content calendars supporting campaigns and always-on efforts.
• Approve creative and copy, ensuring alignment with brand voice, audience needs, and platform nuances.
• Lead cross-functional syncs and workstreams, building trust and momentum with stakeholders across marketing, strategy, and ops.
• Partner with analytics teams to measure performance and translate data into clear, actionable insights—informing content decisions and campaign optimization.
• Manage agency/vendor relationships and oversee the development of social assets and amplification strategy.

Team & People Management

• Manage and mentor 2–4 direct reports, providing regular feedback, coaching, and growth opportunities.
• Support team health, workload balancing, and development of junior talent.
• Foster a collaborative, feedback-driven team culture that values continuous learning and innovation.

What you bring:

• 5 – 7 years of marketing experience
• 2+ years of experience managing social media programs and strategy
• 2 + years of experience growing and managing a team with a focus on professional development and growth for direct reports
• Subject matter expertise in the use of social media platforms (Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.) with a strong understanding of the digital marketing landscape
• Ability to work successfully with diverse groups of stakeholders across companies to ensure successful planning, execution, and reporting
• A high degree of skill at interpreting data to inform strategy and provide actionable insights
• A customer service mindset when working with stakeholders
• Proficiency in Microsoft Outlook, PowerPoint, Excel and Teams

Who you are:

• You have top-notch interpersonal, communication, and presentation skills; you communicate effectively with stakeholders, team members, and senior managers
• You manage ambiguity with unwavering persistence; you drive workgroups to consensus and meaningful outcomes
• You are collaborative to the core, with a demonstrated ability to work in a team environment as a leader and a member
• You are a highly proactive, highly organized, self-starter capable of effectively managing several projects simultaneously with impeccable attention to detail.
• You are self-sufficient: you can work with little direct supervision, but you know when to ask for help
• You are passionate about social media and B2B technology
• You are highly motivated to accomplish recurring tasks and solve problems with strong focus and follow-through
• You demonstrate positivity and optimism
• You are comfortable working remotely

Compensation Range: $110,000 - $115,000

This compensation range is indicative of the role. Compensation offered is on the basis of evaluation during the interview process, the candidate's range and depth of experience, business and market financials and internal pay parity.

Would you like to join a global organization that...

• Embraces work-life balance – our employees’ well-being remains a top priority for us
• Promotes a culture of learning and advocacy across the globe - diversity will enable us to strengthen our impact
• Encourages innovation and experimentation
• Understands that changes will occur, and adaptability is crucial to assist when it does
• Emphasizes and rewards collaboration
• Works remotely. We continue to safeguard the health of our employees so our interviewing and on-boarding process will remain virtual until further notice

Want to know more?

Check us out at https://www.designit.com/ .

Just so you know, we don’t have a dress code, but we do have a strict no jerk policy.

Designit is committed to ensuring that all candidates have an equal opportunity to be considered for employment. Please let us know if you need any reasonable accommodation to participate in the job application or interview process.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Marketing Services

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid paternity leave

Paid maternity leave

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