Senior SEO Content Strategist – Banking and Financial Services

Milestone Inc; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Milestone Inc. seeks a Senior SEO Content Strategist to lead content strategies for top banking brands. This remote position demands expertise in SEO and content marketing, with a focus on driving visibility and compliance. Ideal candidates have substantial experience in regulated financial sectors and a strong analytical mindset.

Benefits

Medical insurance

Vision insurance

401(k)

Continuous education opportunities

Collaborative culture

Qualifications

• 6+ years of hands-on SEO or content marketing experience.
• 3+ years in banking or fintech.
• Experience designing large-scale content strategies.

Responsibilities

• Own the end-to-end content strategy for financial services accounts.
• Conduct keyword research and competitive gap studies.
• Guide teams on SEO best practices.

Skills

SEO

Content Strategy

Keyword Research

Data Analysis

Communication

Education

Bachelor’s degree in Marketing, Communications, Journalism, Business

Tools

SEMrush

Ahrefs

Google Search Console

Screaming Frog

Job description

Senior SEO Content Strategist – Banking and Financial Services

Senior SEO Content Strategist – Banking and Financial Services

Direct message the job poster from Milestone Inc

Job Title: Senior SEO Content Strategist – Banking and Financial Services

Location: United States (Remote, Full Time)

Department: Enterprise Content Strategy

Job Description:

Do you live and breathe search intent? Are you excited by the challenge of scaling content programs for some of the largest banking and financial brands in the world? Milestone is looking for a Senior SEO Content Strategist who can translate complex financial services needs into data driven, omni channel content strategies that boost visibility and drive measurable business outcomes. In this individual contributor role, you will partner with enterprise clients, product owners, and cross functional teams to build and execute content roadmaps that elevate brands, improve conversion, and support compliance frameworks.

Key Responsibilities:

• Own the end‑to‑end content strategy for a portfolio of enterprise banking and financial services accounts.
• Conduct in-depth keyword research, SERP analysis, and competitive gap studies to uncover growth opportunities.
• Translate research into roadmap documents, editorial calendars, content briefs, and channel plans that align with client goals and regulatory guidelines.
• Guide writers, designers, and developers on best practices for on-page SEO, E‑E‑A‑T signals, and structured data.
• Partner with analytics teams to set KPIs, build dashboards, and deliver ongoing performance reports that show ROI.
• Collaborate with paid media, social, and product marketing leads to ensure an integrated approach across the customer journey.
• Keep clients and internal stakeholders informed of SEO trends, algorithm updates, and industry shifts affecting the financial sector.
• Mentor junior strategists and contribute to process documentation and thought leadership pieces.

Requirements:

• 6+ years of hands-on SEO or content marketing experience, with at least 3 years focused on banking, credit unions, wealth management, or fintech.
• Proven success designing and implementing large-scale content strategies for enterprise brands (hundreds to thousands of pages).
• Advanced skills in keyword research, content gap analysis, and search intent mapping.
• Proficiency with SEO toolsets such as SEMrush, Ahrefs, Google Search Console, Screaming Frog, and data visualization platforms.
• Solid understanding of content governance in regulated industries (FINRA, OCC, CFPB) and familiarity with accessibility and inclusive language guidelines.
• Strong analytical mindset with the ability to translate data into actionable insights and compelling stories.
• Excellent communication and presentation skills; comfortable interfacing with senior marketers, compliance teams, and C-level stakeholders.
• Experience in additional verticals (hospitality, healthcare, retail) is a plus.
• Bachelor’s degree in Marketing, Communications, Journalism, Business, or related field; advanced certification in SEO or digital marketing preferred.

Why Work for Milestone:

• AI First Innovation – Leverage award-winning technology that combines AI-powered search optimization, content automation, and analytics.
• Enterprise Impact – Shape the digital presence of leading financial institutions and see your strategies drive real revenue growth.
• Collaborative Culture – Work alongside SEO experts, data scientists, and creative talent in a remote-friendly, learning focused environment.
• Career Growth – Access continuous education, conference opportunities, and clear advancement paths without the red tape of larger agencies.

About Milestone Inc.

Milestone is a leader in digital marketing software and services for location-based businesses, helping over 2,000 brands enhance their omnichannel presence. With a legacy of award-winning innovation, we support major industries including Hospitality, Financial Services, Retail, and Automotive. Our technology and services are consistently recognized for excellence and effectiveness, making Milestone an ideal place to accelerate your career in digital and customer success.

How to apply:

Recruitment Manager: Kishankumar P. (Talent Acquisition Manager)

Send Resume: [e-mail]

Connect LinkedIn: https://www.linkedin.com/in/kkpatil/

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising, Marketing, and Project Management

• Industries

  Advertising Services

Referrals increase your chances of interviewing at Milestone Inc by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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