Social Media Lead - Wellness Hardware (On-Site CA)

Vesync Co.; Tustin (CA); On-site; USD 81,000 - 99,000; Full time

Benefits offered by this job

100% covered Medical/Dental/Vision for

401K with 4% employer match

Generous PTO

Life Insurance

Disability Insurance

Healthcare FSA

Dependent Care FSA

Travel Assistance Program

Job summary

VeSync is seeking a Social Media Manager to lead our pre-launch social presence for a wellness-tech ecosystem. You will decide channel strategy, build content calendars, and own audience growth across major platforms while aligning with product marketing positioning.

You will craft the voice, produce content, engage communities, and measure success with KPI-driven decisions. This is an on-site role based in Tustin, CA, with a starting salary of $90K.

Qualifications

• Bachelor's degree in a relevant field.
• 5+ years managing social media for consumer brands.
• Experience with health & wellness, consumer hardware, or regulated spaces preferred.
• Proven track record building a new brand and audience.

Responsibilities

• Define channel strategy for Instagram, TikTok, YouTube, Facebook, X, Threads, Reddit and more.
• Own the audience build and engagement metrics from launch.
• Turn positioning into channel-native content with a strong, consistent voice.
• Own the calendar, formats, and production cadence for ongoing content.
• Write, shoot, edit, and publish content; collaborate with partners as needed.
• Monitor performance, report KPIs, and optimize based on data.

Skills

Social media management

DTC experience

Health & wellness experience

Platform native content

Education

Bachelor's degree

Tools

Analytics tools

Social listening platforms

Job description

VeSync is seeking a Social Media Manager to lead our pre-launch social presence for a wellness-tech ecosystem. You will decide channel strategy, build content calendars, and own audience growth across major platforms while aligning with product marketing positioning.

You will craft the voice, produce content, engage communities, and measure success with KPI-driven decisions. This is an on-site role based in Tustin, CA, with a starting salary of $90K.