Social Media & Graphic Design Specialist (Hybrid)

Hard Problems; Denver (CO); Hybrid; USD 59,000 - 68,000; Full time

Benefits offered by this job

Healthcare benefits

Pension plan

Paid time off

Job summary

Colorado Department of Transportation (CDOT) is seeking a Marketing and Communications Specialist III to lead its social media strategy and content creation. The role focuses on producing engaging digital content, coordinating with experts, and ensuring accessibility in all materials.

You will analyze metrics, craft quarterly reports, and stay ahead of trends in social media and design while collaborating with cross-functional teams across the agency.

Qualifications

• Six+ years in communications, graphic design, journalism, marketing, or video design/production, with at least two years on professional social media management.
• Proven ability to develop, plan, execute, and manage content and strategy for professional social media channels.
• Experience writing copy, creating videos, and collaborating with design or video teams.
• Proficiency in Adobe Creative Suite, Canva, Sprout Social, X, TikTok, Meta Business Suite, LinkedIn, YouTube, MS Office, Google Suite, and SAP.
• Strong time and project management skills with ability to multi-task under tight deadlines.
• Excellent written and oral communication, facilitation, and presentation skills.

Responsibilities

• Lead strategy, content creation, and community engagement across CDOT's social platforms.
• Develop, plan, execute, and manage content and strategy for CDOT channels.
• Write copy, create videos, and collaborate with design or video teams.
• Discuss content organization, messaging, graphics, and promotion with subject matter experts.
• Analyze performance metrics to improve visibility and engagement; produce quarterly reports and monthly analytics.
• Conduct quarterly assessments of strengths, weaknesses, opportunities, and risks in CDOT communications.
• Design and produce graphic materials including reports, brochures, banners, and logos.
• Assist with multimedia and video production by gathering b-roll, photos, and on-site setup.
• Coordinate vendor bids, track production, review proofs, and finalize billing.
• Ensure content complies with state accessibility standards and best practices.
• Research industry trends in social media and graphic design; train team on new tools.

Skills

Social media strategy

Content creation

Video production

Graphic design

Adobe Creative Suite

Canva

Sprout Social

X/Twitter

TikTok

Meta Business Suite

LinkedIn

YouTube

MS Office

Google Workspace

SAP

Tools

Adobe Creative Suite

Canva

Sprout Social

X (Twitter)

TikTok

Meta Business Suite

LinkedIn

YouTube

MS Office

Google Suite

SAP

Job description

Colorado Department of Transportation (CDOT) is seeking a Marketing and Communications Specialist III to lead its social media strategy and content creation. The role focuses on producing engaging digital content, coordinating with experts, and ensuring accessibility in all materials.

You will analyze metrics, craft quarterly reports, and stay ahead of trends in social media and design while collaborating with cross-functional teams across the agency.