Social Media & Graphic Design Specialist
Colorado Department of Transportation
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Job summary
The Colorado Department of Transportation is seeking a Social Media & Graphic Design Specialist to lead the agency's social media strategy and content development. You will craft copy, produce videos, and collaborate with design teams to create impactful digital assets across multiple channels.
Ideal candidates bring at least six years in communications/graphic design with two+ years in professional social media management, plus proficiency in Adobe Creative Suite, Canva and social media tools.
Qualifications
- Six years of experience focused on communications, graphic design, journalism, marketing or video design/production.
- At least two years in professional/business social media management.
Responsibilities
- Lead CDOT's social media strategy and content development across platforms.
- Write copy, create videos, and coordinate with design/video teams.
- Analyze metrics and produce quarterly reports and monthly analytics.
- Develop graphics and creative materials for reports, brochures and digital assets.
Skills
Education
Tools
Job description
This position is only open to Colorado state residents.
New employees to the State will be paid biweekly. There are 26 biweekly pay periods in a year.
CDOT employees make a difference by providing freedom, connection, and experience to the traveling public, while also keeping them safe. The State of Colorado offers competitive medical, dental and vision insurance, life and disability insurance, and flexible spending and health savings accounts. Visit the State of Colorado benefits for details, current premium rates and a summary video about benefits. The state also offers PERA retirement, great optional PERA plans such as 401K, a generous paid time off package of annual, sick, holiday and other leave, strong career growth, tuition reimbursement and professional development. Perks include Colorado Employee Assistance Program (CSEAP) counseling, wellness, credit union membership and employee discount program. Visit CDOT Benefits for details. Some positions may qualify for Public Service Loan Forgiveness.
CDOT’s strength is our people, and our commitment to our people is to shape, support, and sustain the employee experience, and ultimately, create a supportive workplace where everyone, regardless of gender, race, ethnicity, religion, national origin, age, sexual orientation, gender identity, citizenship status, education, disability, socio-economic status, or any other identity, has the opportunity to thrive.
The eligible list created from this announcement may be used to fill current and future vacancies for a period of up to 6 months.
The Colorado Department of Transportation (CDOT) is hiring a Social Media & Graphic Design Specialist (Marketing and Communications Specialist III) to manage and execute CDOT’s social media strategy and content. Contributes to the development, production and distribution of assigned projects to ensure high-quality materials and products for CDOT.
- Lead strategy, content creation and community engagement across CDOT's social platforms.
- Develop, plan, execute and manage content on and strategy for CDOT’s social media channels.
- Write copy, create videos and collaborate with team members to support them in gathering and producing video and digital content.
- Discuss content organization, messaging, graphics, and promotion of pages with various subject matter experts.
- Coordinate with content contributors to ensure alignment with CDOT’s Social Media Strategy.
- Analyze performance metrics to increase channel visibility, drive audience interaction, and produce quarterly reports and monthly analytics.
- Conduct a quarterly assessment of strengths, weaknesses, opportunities and risks to CDOT.
- Design, develop and produce assigned graphic design and creative materials such as reports, brochures, banners, presentations, logos, digital and online graphics, and other products.
- Assist with multimedia and video production projects, as needed, by helping gather b-roll, photos and/or onsite production set-up.
- Obtain and develop specifications, gather bids from vendors, and track multiple assigned projects in various stages of production.
- Communicate with vendors to ensure projects are ready for printing by reviewing proofs, following up on any questions or needs, as well as coordinating final billing with the client and vendor.
- Work with the Creative Services team to ensure designed, created and published content is compliant with State accessibility standards and graphic design industry best practices.
- Research and stay abreast of new industry trends in social media and graphic design for both print and digital deliverables.
- Implement and train team on approved new products, processes or technology as needed.
- Other job duties as assigned.
- Your schedule will primarily be 8:00 am – 5:00 pm work hours, Monday-Friday, with the opportunity for a flexible work schedule.
- You will likely work a hybrid schedule with a combination of in-office and remote work.
- Approximately 50% spent in the field, 50% spent in the office
- Travel required during work hours throughout Metro Denver/Front Range
- Occasional overnight travel 1-3 times a year throughout Colorado
- Occasional attendance at night/public meetings and weekend events
- Required to operate CDOT vehicles to visit project locations and gather video and photography content.
- At least six (6) years of experience with a primary focus on communications, graphic design, journalism, marketing, and/or video design/production. This experience must include at least two (2) years of communications experience involving professional/business social media management.
- A combination of relevant education and experience equal to at least six (6) years.
- Education from an accredited college or university with coursework in communications, graphic design, journalism, marketing, and/or video design/production or another field of study related to the duties of this position will be considered.
- At least two (2) years of communications experience involving professional/business social media management.
Developing, planning, executing and managing content and/or strategy for a professional/business' social media channels. Writing compelling copy, creating videos, collaborating with design or video team members and supporting them in gathering and producing video and digital content.
The required experience must be substantiated within the work experience section of your application. “See Resume” statements on the application or resumes in lieu of a complete application may not be accepted. Additional information submitted after the closing date of this announcement will not be considered in the review of your application. In addition, part-time work will be prorated.
If you are using education to qualify, a legible copy of your official or unofficial college transcript(s) or an official foreign credential evaluation report must be submitted with your application. Transcripts must show the name of the school, completed credit hours, and (if applicable) that a degree was conferred. Transcripts from colleges or universities outside of the United States must have been assessed for U.S. equivalency by a NACES educational credential evaluation service. The credential evaluation report must be an official report. Failure to provide a transcript or official foreign credential evaluation report may result in your application being rejected and you will not be able to continue in the selection process for this position.
- Must pass a pre-employment screening which may include social security number trace, criminal records check, public court records check, educational records, and driving records checks. More information is included in the supplemental information section.
- A current valid driver’s license is required for all Colorado Department of Transportation (CDOT) positions which require operating a state or personal motor vehicle to perform one or more essential functions of the position.
The Exceptional Applicant Will Be An Experienced Social Media And Graphic Design Specialist And Will Possess The Proven Ability Or Accomplishment In The Following
- Demonstrated success with the duties listed in the Description of the Job section.
- Years of State service experience related to the duties of this position.
- Highest work/personal ethics and integrity.
- Excellent interpersonal, customer service and relationship-building skills.
- Ability to work under tight deadlines and be adaptable to changing assignments.
- Ability to take initiative to solve problems in an innovative manner.
- Ability to effectively work with a variety of stakeholders at all levels within an organization.
- Strong time and project management skills, including prioritization and multi-tasking ability.
- Excellent reasoning, investigative, analytical, and problem-solving ability.
- Excellent facilitation, presentation, and communication skills, both written and oral.
- Strong attention to technical detail and accuracy.
- Passion for safety.
- Comprehensive experience in Adobe Creative Suite, Canva, Sprout Social, X, TikTok, Meta Business Suite, LinkedIn, YouTube, MS Office, Google Suite, SAP, and the ability to quickly learn other software systems.
- A complete CDOT Application for Announced Vacancy
- A complete Supplemental Questionnaire (The questionnaire is part of the online application. You will be prompted to answer them as you are completing your online application.)
- A cover letter that describes your interest in this position, how your experience aligns with the minimum and preferred qualifications of this position. Cover letters must be uploaded as an attachment to your online application. Cover letters will not be accepted after the closing date and time of the announcement.
- A detailed chronological resume. Resumes must be uploaded as an attachment to your online application.
- If you are using education to qualify, a copy of your official or unofficial transcript showing completed coursework and credit hours, that your degree has been conferred (if applicable), your name, and the name of your school, or your official NACES credential evaluation report. Please submit this as an attachment to your online application.
- If you are a veteran, a copy of your DD214. Please submit this as an attachment to your online application.
- Provide work samples or a portfolio in a variety of mediums that are in alignment with the posted job duties and responsibilities. Please submit these as attachments to your online application or send them via email to: Amanda.Parkhurst-Strout@state.co.us by the close date of the announcement.
Please note that you may redact information on your attachments that identifies your age, date of birth, or dates of attendance at or graduation from an educational institution.
Only complete applications submitted by the closing date for this announcement will be given consideration. Every effort must be made to submit all application materials by the announcement close date. Where unusual circumstances prevent timely acquisition of transcripts, they must be submitted within five business days of the announcement close date. Resumes will not be accepted in lieu of a completed application. Failure to submit properly completed documents by the closing date of this announcement may result in your application being rejected.
The State of Colorado strives to create a Colorado for All by building and maintaining workplaces that value and respect all Coloradans through a commitment to equal opportunity and hiring based on merit and fitness.
The State is resolute in non-discriminatory practices in everything we do, including hiring, employment, and advancement opportunities.
All correspondence regarding your status in the selection/examination process will be via email. Include your current working email address on your application and check your email frequently as you could receive time sensitive correspondence regarding this position. We highly recommend that you set up your email to accept messages from "state.co.us" and " info@governmentjobs.com " addresses. It is your responsibility to ensure that your email will accept these notices and/or review your junk mail and spam filtered email. Immediately after you submit your application you should receive an email that confirms that you successfully submitted an application for this position. If you do not, try submitting again until you receive the confirmation email. Be sure to also check your junk folder for email communications from the State of Colorado's website.
- All applications that are received by the closing of this announcement will be reviewed against the minimum qualifications in this announcement. Candidates who meet the minimum qualifications proceed to the next step.
- Colorado Revised Statutes require that state employees are hired and promoted based on merit and fitness through a comparative analysis process.
- Part, or all, of the comparative analysis for this position may be a structured application review, which involves a review of the information you submit in your application materials by Subject Matter Experts (SMEs) against the preferred qualifications.
- Be sure your application materials specifically address your qualifications, experience, work products, and accomplishments as they relate to the Major Duties, Minimum Qualifications, and Preferred Qualifications sections as listed above. Failure to include adequate information or follow instructions by the deadline for application may result in your application not being accepted for this position and may affect your inclusion as a qualified candidate in any step of the selection process and placement on the eligible list.
- A top group, up to six candidates, will be invited to schedule an interview with the hiring manager.
If you believe that you are eligible to be considered as a transfer, non-disciplinary demotion, or reinstatement to this vacancy, you must submit a completed application following the directions in this job announcement and you will be included in the selection process along with other qualified applicants. If you are the finalist for this position after the selection process, Human Resources will confirm your eligibility to be appointed as a transfer, non-disciplinary demotion, or reinstatement applicant.
If an applicant reaches the finalist stage of the hiring process, the Colorado Department of Transportation may procure a consumer report and/or investigative consumer report on the applicant in connection with his/her application for employment purposes, as defined under the Fair Credit Reporting Act. These reports may be obtained at any time after receipt of the applicant's authorization. As part of the employment screening an applicant will be requested to disclose any deferred judgments and convictions as well as an explanation of the circumstances around any arrest or conviction. In the event that a screening returns information that the applicant believes is not accurate, he or she will have an opportunity to dispute the information with "Accurate." Accurate, a consumer reporting agency, will obtain the report for CDOT. Further information regarding Accurate including its privacy policy, may be found online at www.accur
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