Social Media & Graphic Design Specialist

State of Colorado; Denver (CO); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Health, dental, vision insurance

PERA retirement benefits

Paid time off and holidays

Flexible work schedule

Job summary

State of Colorado's Department of Transportation seeks a seasoned Social Media & Graphic Design Specialist to lead CDOT's social media strategy and create engaging content across multiple channels.

You will write copy, produce videos, design graphics, and collaborate with subject matter experts to ensure accessible, high-quality materials that meet state standards.

Qualifications

• Minimum six years of experience in communications, graphic design, marketing, or video design/production.
• Two or more years of professional business social media management experience.

Responsibilities

• Lead strategy, content creation and community engagement across CDOT's social platforms.
• Develop and manage content plans and strategy for social media channels.
• Write copy, create videos and collaborate with team members to produce digital content.
• Coordinate with contributors to align with CDOT’s Social Media Strategy.
• Analyze performance metrics and prepare quarterly reports and monthly analytics.
• Design and produce graphic materials such as reports, brochures, banners and online graphics.

Skills

Social media strategy

Content creation

Video production

Graphic design

Copywriting

Education

Bachelor's degree in Communications or related field

Tools

Adobe Creative Suite

Canva

Sprout Social

LinkedIn

YouTube

MS Office

Google Workspace

SAP

Job description

Position Eligibility

This position is only open to Colorado state residents.

New employees to the State will be paid biweekly. There are 26 biweekly pay periods in a year.

About CDOT

CDOT employees make a difference by providing freedom, connection, and experience to the traveling public, while also keeping them safe. The State of Colorado offers competitive medical, dental and vision insurance, life and disability insurance, and flexible spending and health savings accounts. Visit the State of Colorado benefits for details, current premium rates and a summary video about benefits. The state also offers PERA retirement, great optional PERA plans such as 401K, a generous paid time off package of annual, sick, holiday and other leave, strong career growth, tuition reimbursement and professional development. Perks include Colorado Employee Assistance Program (CSEAP) counseling, wellness, credit union membership and employee discount program. Visit CDOT Benefits for details. Some positions may qualify for Public Service Loan Forgiveness.

CDOT for All

CDOT’s strength is our people, and our commitment to our people is to shape, support, and sustain the employee experience, and ultimately, create a supportive workplace where everyone, regardless of gender, race, ethnicity, religion, national origin, age, sexual orientation, gender identity, citizenship status, education, disability, socio-economic status, or any other identity, has the opportunity to thrive.

The eligible list created from this announcement may be used to fill current and future vacancies for a period of up to 6 months.

About the Position

The Colorado Department of Transportation (CDOT) is hiring a Social Media & Graphic Design Specialist (Marketing and Communications Specialist III) to manage and execute CDOT’s social media strategy and content. Contributes to the development, production and distribution of assigned projects to ensure high-quality materials and products for CDOT.

Your duties and responsibilities will include, but are not limited to, the following:

• Lead strategy, content creation and community engagement across CDOT's social platforms.
• Develop, plan, execute and manage content on and strategy for CDOT’s social media channels.
• Write copy, create videos and collaborate with team members to support them in gathering and producing video and digital content.
• Discuss content organization, messaging, graphics, and promotion of pages with various subject matter experts.
• Coordinate with content contributors to ensure alignment with CDOT’s Social Media Strategy.
• Analyze performance metrics to increase channel visibility, drive audience interaction, and produce quarterly reports and monthly analytics.
• Conduct a quarterly assessment of strengths, weaknesses, opportunities and risks to CDOT.
• Design, develop and produce assigned graphic design and creative materials such as reports, brochures, banners, presentations, logos, digital and online graphics, and other products.
• Assist with multimedia and video production projects, as needed, by helping gather b-roll, photos and/or onsite production set-up.
• Obtain and develop specifications, gather bids from vendors, and track multiple assigned projects in various stages of production.
• Communicate with vendors to ensure projects are ready for printing by reviewing proofs, following up on any questions or needs, as well as coordinating final billing with the client and vendor.
• Work with the Creative Services team to ensure designed, created and published content is compliant with State accessibility standards and graphic design industry best practices.
• Research and stay abreast of new industry trends in social media and graphic design for both print and digital deliverables.
• Implement and train team on approved new products, processes or technology as needed.
• Other job duties as assigned.

Work Environment

• Your schedule will primarily be 8:00 am – 5:00 pm work hours, Monday-Friday, with the opportunity for a flexible work schedule.
• You will likely work a hybrid schedule with a combination of in-office and remote work.
• Approximately 50% spent in the field, 50% spent in the office
• Travel required during work hours throughout Metro Denver/Front Range
• Occasional overnight travel 1-3 times a year throughout Colorado
• Occasional attendance at night/public meetings and weekend events
• Required to operate CDOT vehicles to visit project locations and gather video and photography content.

Experience Only

• At least six (6) years of experience with a primary focus on communications, graphic design, journalism, marketing, and/or video design/production. This experience must include at least two (2) years of communications experience involving professional/business social media management.

Education and Experience

• A combination of relevant education and experience equal to at least six (6) years.
  • Education from an accredited college or university with coursework in communications, graphic design, journalism, marketing, and/or video design/production or another field of study related to the duties of this position will be considered.
  • At least two (2) years of communications experience involving professional/business social media management.

Examples of Professional/Business Social Media Management

Developing, planning, executing and managing content and/or strategy for a professional/business' social media channels. Writing compelling copy, creating videos, collaborating with design or video team members and supporting them in gathering and producing video and digital content.

Please Note

The required experience must be substantiated within the work experience section of your application. “See Resume” statements on the application or resumes in lieu of a complete application may not be accepted. Additional information submitted after the closing date of this announcement will not be considered in the review of your application. In addition, part-time work will be prorated.

College Transcripts

If you are using education to qualify, a legible copy of your official or unofficial college transcript(s) or an official foreign credential evaluation report must be submitted with your application. Transcripts must show the name of the school, completed credit hours, and (if applicable) that a degree was conferred. Transcripts from colleges or universities outside of the United States must have been assessed for U.S. equivalency by a NACES educational credential evaluation service. The credential evaluation report must be an official report. Failure to provide a transcript or official foreign credential evaluation report may result in your application being rejected and you will not be able to continue in the selection process for this position.

Conditions of Employment

• Must pass a pre-employment screening which may include social security number trace, criminal records check, public court records check, educational records, and driving records checks. More information is included in the supplemental information section.
• A current valid driver’s license is required for all Colorado Department of Transportation (CDOT) positions which require operating a state or personal motor vehicle to perform one or more essential functions of the position.

Preferred Qualifications

The exceptional applicant will be an experienced social media and graphic design specialist and will possess the proven ability or accomplishment in the following:

• Demonstrated success with the duties listed in the Description of the Job section.
• Years of State service experience related to the duties of this position.
• Highest work/personal ethics and integrity.
• Excellent interpersonal, customer service and relationship-building skills.
• Ability to work under tight deadlines and be adaptable to changing assignments.
• Ability to take initiative to solve problems in an innovative manner.
• Ability to effectively work with a variety of stakeholders at all levels within an organization.
• Strong time and project management skills, including prioritization and multi-tasking ability.
• Excellent reasoning, investigative, analytical, and problem-solving ability.
• Excellent facilitation, presentation, and communication skills, both written and oral.
• Strong attention to technical detail and accuracy.
• Passion for safety.
• Comprehensive experience in Adobe Creative Suite, Canva, Sprout Social, X, TikTok, Meta Business Suite, LinkedIn, YouTube, MS Office, Google Suite, SAP, and the ability to quickly learn other software systems.

Applicant Checklist

Complete Applications must include the following documents:

1. A complete CDOT Application for Announced Vacancy.
2. A complete Supplemental Questionnaire (The questionnaire is part of the online application. You will be prompted to answer them as you are completing your online application.)
3. A cover letter that describes your interest in this position, how your experience aligns with the minimum and preferred qualifications of this position. Cover letters must be uploaded as an attachment to your online application. Cover letters will not be accepted after the closing date and time of the announcement.
4. A detailed chronological resume. Resumes must be uploaded as an attachment to your online application.
5. If you are using education to qualify, a copy of your official or unofficial transcript showing completed coursework and credit hours, that your degree has been conferred (if applicable), your name, and the name of your school, or your official NACES credential evaluation report. Please submit this as an attachment to your online application.
6. If you are a veteran, a copy of your DD214. Please submit this as an attachment to your online application.
7. Provide work samples or a