Social Media Director

Friends of Animals; Darien (CT); On-site; USD 50,000 - 90,000; Full time

Job summary

An established nonprofit organization is seeking a passionate Social Media Director to lead their digital presence. In this pivotal role, you will develop innovative strategies to engage supporters and elevate the mission's visibility. Collaborating with a dedicated team, you will utilize your expertise in data analysis and content creation to inspire action and drive meaningful change for animals. This is a unique opportunity to make a significant impact while working in a supportive and mission-driven environment.

Benefits

Competitive Nonprofit Compensation

Opportunities for Growth and Development

Supportive and Inclusive Environment

Qualifications

• Proven expertise in developing social media strategies in a nonprofit context.
• Exceptional analytical skills with proficiency in data-driven decision making.

Responsibilities

• Develop and implement innovative social media strategies to increase engagement.
• Use data analysis to optimize strategies and identify new opportunities.

Skills

Social Media Strategy

Data Analysis

Content Creation

Audience Engagement

Storytelling

Tools

WordPress

Facebook

Instagram

TikTok

LinkedIn

Job description

Direct message the job poster from Friends of Animals

Development Director at Friends of AnimalsⓋ

Position: Social Media Director (or Social Media Manager, based on experience)

About Us

At Friends of Animals, we are dedicated to advocating for the rights of nonhuman animals, free-living and domestic. Our goal is to free animals from cruelty and institutionalized exploitation around the world.

Our work is driven by passion, activism, and a deep commitment to making a meaningful impact. We’re searching for a visionary Social Media Director/Manager to strategically lead our digital presence and elevate our mission’s visibility and engagement.

The Role

As our Social Media Director/Manager, you will:

• Develop and implement innovative social media strategies to increase brand awareness, drive engagement, and mobilize supporters in alignment with our mission.
• Use data analysis and performance metrics to inform decisions, optimize strategies, and identify new opportunities to strengthen our digital presence.
• Lead the development of storytelling initiatives to inspire activism/action among our audiences.
• Oversee the management of social media strategies, ad usage and cross-functional collaborations to achieve impactful results.
• Stay ahead of trends, platforms, and best practices to keep our strategies innovative and effective.

What We’re Looking For

• Proven expertise in developing and executing comprehensive social media strategies, ideally within a nonprofit or mission-driven organization.
• Exceptional analytical skills with proficiency in leveraging data to drive strategic decisions and measure success.
• Expertise in content creation, audience engagement, and storytelling for digital platforms. Ideally, you’ll be experienced across the whole spectrum – WordPress, Facebook, Instagram/Reals/Threads, X, TikTok, BlueSky, Mastodon, Email Campaigns, LinkedIn, etc.
• An aptitude for creating captivating copy to be utilized across digital platforms.
• Passion for our mission and a deep understanding of how to connect with audiences in meaningful ways.
• Adherence to a fully vegan lifestyle is highly preferred!
• This role is on site at our Headquarters in Darien, Connecticut.

Why Join Us?

• You will be at the forefront of advancing a mission that drives real, positive change for animals everywhere.
• You will collaborate with a dedicated, mission-oriented team in a supportive and inclusive environment.
• You will enjoy competitive nonprofit compensation and ample opportunities for growth and development.

We'd love to hear from you!

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Non-profit Organization Management

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