Social Media & Content Assistant

Powerplay Retail™; Mendota Heights (MN); Hybrid; USD 25,000 - 36,000; Part time

Benefits offered by this job

Hybrid work environment

Mentorship opportunities

Volunteer opportunities

Food trucks in warmer months

Office snacks

Job summary

Powerplay Retail seeks a Social Media & Content Assistant to gain hands-on experience across social media, content creation, and digital marketing. This part-time role supports brand partner content, creator programs, and affiliate initiatives to drive growth for top retail and eCommerce brands.

Ideal candidates are eager learners who can balance multiple projects, contribute to campaigns, and measure impact with guidance from mentors.

Qualifications

• Highschool diploma or equivalent required.
• Coursework toward or degree in Marketing, Communications, Business, or related strongly preferred.
• Prior experience managing social media accounts.
• Strong written communication skills and attention to detail.
• Ability to manage multiple projects and deadlines simultaneously.
• Strong organizational and time-management skills.
• Comfortable working independently while collaborating with a team.
• Familiarity with Microsoft Office Suite
• Experience with Amazon, Shopify, affiliate marketing, or creator outreach is a plus.
• Must be able to commute to the corporate office in Mendota Heights, MN.

Responsibilities

• Draft, schedule, and publish content across Powerplay's social media channels.
• Create basic social media content including captions, stories, short-form video, graphics, and other platform-specific assets.
• Track and report on social performance metrics including reach, engagement, and follower growth.
• Collaborate with designers and content team members on larger creative projects and campaigns.
• Research and identify potential affiliate and creator partners.
• Assist with affiliate performance tracking and reporting.
• Assist with outreach, onboarding, and communication with creators and affiliates.
• Assist with SEO and organic content initiatives including blogs, website content, and press releases.
• Support simple website updates and landing page creation.
• Assist with email marketing campaigns, audience segmentation, and list management.
• Conduct market, competitor, and industry research.
• Other duties as assigned.

Skills

Social media

Content creation

Affiliate marketing

Digital marketing

Time management

Communication

Research

Education

High school diploma

Marketing coursework

Tools

Microsoft Office

Job description

We're looking for a Social Media & Content Assistant to join the team! This part-time role is perfect for someone looking to gain hands‑on experience across social media, content creation, affiliate marketing, and digital marketing. You'll help manage Powerplay's social channels, support content for our brand partners, and assist with creator and affiliate programs that drive growth for some of the most recognized brands in retail and eCommerce.

Whether you're currently in school, recently completed coursework, or simply eager to build a marketing career, this role offers meaningful experience, mentorship, and the opportunity to contribute to real campaigns from day one.

Who we are:

At Powerplay, we don’t just keep up with change—we run straight at it. We’re a team of retail and e-commerce experts that blend deep retail know-how with startup-level energy. We bring fresh ideas, sharp execution, and serious results to brands ready to scale. From strategy to shelf (and screen), we fast-track timelines, open new channels, and fuel brand growth like it’s our job—because it is.

We work with big-name brands you know, love, and probably have in your cart right now. From beauty to tech, toys to lifestyle, we partner with household names and niche brands alike, helping them scale with the biggest players in retail. We’re talking Amazon, TikTok Shop, Walmart, Target, Best Buy, and more—every major platform, every key retailer, both online and in-store. We’re proud to be a top Amazon reseller with no plans on slowing down.

Our crew? A tight-knit team with 250+ years of combined experience and a shared obsession with what’s next. We work smart, move fast, and actually like each other. Titles take a backseat to action. We believe great ideas come from everywhere, and our culture reflects that—collaborative, creative, and a little bit scrappy in the best way.

We’re privately held and deeply rooted in doing great work with great people. We enjoy our weekly happy hours, the occasional potluck, and genuinely care about giving back—volunteering and supporting causes that matter to our team and community.

Everyone’s voice matters, ideas fly fast, and no one’s afraid to roll up their sleeves. We take pride in what we do, who we do it for, and the way we do it. The future of retail? We’re already on it.

Powerful solutions. Real results. Every brand. Every channel. Since 2007.

Who you are:

You're creative, organized, and always paying attention to what's happening online. You enjoy creating content, spotting trends, and figuring out what captures people's attention. You're just as comfortable writing a caption as you are researching creators, organizing projects, or digging into engagement metrics.

You love learning new things, aren't afraid to ask questions, and enjoy working with a team that's willing to teach and mentor along the way. You're detail-oriented, dependable, and excited to gain exposure to multiple areas of marketing while building real-world experience.

Responsibilities include:

Social Media

• Draft, schedule, and publish content across Powerplay's social media channels
• Create basic social media content including captions, stories, short-form video, graphics, and other platform-specific assets
• Track and report on social performance metrics including reach, engagement, and follower growth
• Collaborate with designers and content team members on larger creative projects and campaigns

Affiliate & Creator Marketing

• Research and identify potential affiliate and creator partners
• Assist with affiliate performance tracking and reporting
• Assist with outreach, onboarding, and communication with creators and affiliates

Marketing Support

• Assist with SEO and organic content initiatives including blogs, website content, and press releases
• Support simple website updates and landing page creation
• Assist with email marketing campaigns, audience segmentation, and list management
• Conduct market, competitor, and industry research
• Other duties as assigned

Qualifications:

• Highschool diploma or equivalent required
• Coursework toward or degree in Marketing, Communications, Business, or related strongly preferred
• Prior experience managing social media accounts
• Strong written communication skills and attention to detail
• Ability to manage multiple projects and deadlines simultaneously
• Strong organizational and time-management skills
• Comfortable working independently while collaborating with a team
• Familiarity with Microsoft Office Suite
• Experience with Amazon, Shopify, affiliate marketing, or creator outreach is a plus
• Ability to work independently, solve complex problems, and work collaboratively in a fast-paced environment.
• Proficient with Microsoft Office Suite
• Must be able to commute to the corporate office in Mendota Heights, MN

What you'll gain:

• Hands-on experience across social media, content creation, affiliate marketing, SEO, and email marketing
• Exposure to nationally recognized brands and retail partners
• Direct mentorship from experienced marketing professionals
• Portfolio-building opportunities with real campaigns and client work
• A broad foundation across multiple marketing disciplines
• Potential opportunity to grow into a full-time role

What we offer:

While this is a part-time position, you'll enjoy:

• Hybrid work environment
• Mentorship and professional development opportunities
• Company events, happy hours, and volunteer opportunities
• Food trucks in the warmer months
• Stocked refrigerators and office snacks
• A fun, collaborative team that's genuinely invested in helping you grow