Social Growth Lead: Creator Content & Strategy

Content Creators; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Hotplate is seeking a Head of Socials to lead a mission-critical growth engine by creating, filming, editing, and distributing content that connects with chefs and bakers. You will push strategy, collaborate with the co-founders to test ideas, and own execution from concept to publish.

The role is based in San Francisco, with 5 days/week in-person work and travel 1–2 trips per month. You will work closely with our culinary community to tell compelling stories and grow our audience.

Qualifications

• You're already a creator. You can write the post, shoot and edit the video, and ship it yourself.
• You're obsessed with understanding why content performs. You use reach, engagement, shares, follower growth and conversions to spot patterns, form hypotheses, run experiments and decide what to scale or change.

Responsibilities

• Film with chefs and bakers in-person and async, drawing out their stories and helping them feel comfortable on camera.
• Own end-to-end execution (filming + editing) and analysis of what works vs. not.

Skills

Content creation

Video editing

Content strategy

Analytics

Job description

Hotplate is seeking a Head of Socials to lead a mission-critical growth engine by creating, filming, editing, and distributing content that connects with chefs and bakers. You will push strategy, collaborate with the co-founders to test ideas, and own execution from concept to publish.

The role is based in San Francisco, with 5 days/week in-person work and travel 1–2 trips per month. You will work closely with our culinary community to tell compelling stories and grow our audience.