SMB Ads Growth & Optimization Strategist (Hybrid)

Wasatch Property Management, Inc.; Ogden (UT); Hybrid; USD 65,000 - 85,000; Full time

Benefits offered by this job

Structured learning programs

Mental health program

Generous PTO policy

Paid medical leave

Education reimbursement

401(k) match

Job summary

MarketStar is seeking an Account Executive Strategist to support our Reddit SMB advertising organization in Ogden, UT. This role serves as a dedicated optimization and performance resource that partners closely with Account Managers and SMB leadership to improve advertiser performance and drive revenue growth.

You will analyze performance, identify opportunities, and develop scalable recommendations to boost advertiser outcomes while collaborating with cross-functional teams and leadership.

Qualifications

• 2+ years of experience in digital advertising, account management, campaign optimization, or a related field.
• Strong analytical and problem-solving skills with the ability to identify trends and translate insights into actionable recommendations.
• Experience reviewing advertiser performance metrics and developing optimization strategies that drive measurable business outcomes.
• Proficiency in Excel, Google Sheets, CRM systems, business intelligence platforms, or other reporting and analytics tools.

Responsibilities

• Partner with SMB leadership and Account Managers to improve advertiser performance across high-priority accounts and strategic growth opportunities.
• Manage support requests submitted through a standardized intake process and prioritize work based on revenue impact, business needs, and available capacity.
• Conduct deep performance reviews to identify root causes of account challenges and develop data-driven recommendations that improve advertiser performance.
• Support revenue growth efforts by identifying optimization opportunities, upsell potential, and recovery strategies for underperforming accounts.
• Analyze advertiser performance across the SMB business to identify recurring trends and scalable optimization opportunities.
• Monitor adoption of optimization best practices and recommend actions that improve advertiser outcomes.
• Develop and document data-driven recommendations, case studies, best practices, and performance strategies that Account Managers can leverage during advertiser conversations.
• Curate successful optimization and advertiser re-engagement strategies that can be replicated across similar advertiser segments.

Skills

Digital advertising

Account management

Campaign optimization

Performance marketing

Data analysis

Tools

Excel

Google Sheets

CRM systems

BI platforms

Job description

MarketStar is seeking an Account Executive Strategist to support our Reddit SMB advertising organization in Ogden, UT. This role serves as a dedicated optimization and performance resource that partners closely with Account Managers and SMB leadership to improve advertiser performance and drive revenue growth.

You will analyze performance, identify opportunities, and develop scalable recommendations to boost advertiser outcomes while collaborating with cross-functional teams and leadership.