SITE MERCHANDISING COORDINATOR

JCPenney; New York (NY); On-site; USD 37,000 - 44,000; Full time

Benefits offered by this job

Medical/dental/vision

Term life insurance

Paid vacation and holidays

401(k) with company match

Associate discount

Job summary

Brooks Brothers is seeking an Ecommerce Site Merchandiser Coordinator to manage daily visual merchandising, product activation, and customer journey optimization on brooksbrothers.com. You will align merchandising vision with digital execution, ensuring campaigns, collections, and search experiences reflect our luxury brand while driving conversion and revenue.

Work cross-functionally with Merchandising, Creative and Marketing to deliver on the 1818 Promise.

Qualifications

• 1-3+ years of experience in digital retail or eCommerce operations.
• Bachelor's degree in Business, Merchandising, Marketing or related field.
• Experience with enterprise eCommerce platforms (Salesforce Commerce Cloud/Demandware) and PIM tools; Contentstack is a plus.
• Hands-on proficiency with Google Analytics 4 or Adobe Analytics.
• Strong attention to detail and the ability to balance operational tasks with merchandising.
• Ability to manage competing deadlines during peak seasonal activations.

Responsibilities

• Oversee daily visual merchandising, product activation and customer journey optimization.
• Coordinate product activation schedules with inventory and photography readiness.
• Curate PLP pages balancing aesthetics, seasonality and promotions.
• Audit site for color/size availability; update PDP with real-time inventory.
• Organize site navigation and taxonomy for easy discovery.
• Optimize site search terms, redirects and zero-result terms.
• Proofread marketing emails and PDPs for accuracy and brand voice.
• Build weekly/monthly merchandising reports and monitor site KPIs.

Skills

Digital retail experience

Ecommerce operations

Web analytics (GA4/Adobe)

Attention to detail

Deadline management

Education

Bachelor's degree in Business, Merchandising, Marketing or related field

Tools

Salesforce Commerce Cloud (Demandware)

PIM tools

Contentstack

Job description

Overview

Coordinator, Ecommerce Site Merchant

Company Overview

Founded in 1818, Brooks Brothers is America’s oldest apparel brand, celebrated for timeless craftsmanship, innovation and style. Our culture is grounded in our core values of integrity, teamwork, accountability and inclusivity. We honor our heritage while embracing digital innovation to deliver an elevated, luxury shopping experience across every digital touchpoint.

Role Overview

The eCommerce Site Merchant Coordinator is responsible for the daily visual merchandising, product activation and customer journey optimization across brooksbrothers.com. In this role, you will bridge merchandising vision and digital execution, ensuring seasonal campaigns, product collections and search experiences reflect our elevated brand standards while driving conversion and revenue.This role works cross functionally with Merchandising, Creative and Marketing teams to deliver on our 1818 Promise in our flagship store and to delight our customers with our digital shopping experience.

Responsibilities

• Oversee the product activation schedule, ensuring new items go live the moment inventory and photography are ready.
• Collaborate with site merchandising managers to curate and sort product listing pages (PLPs). You’ll balance aesthetics with business needs, seasonality, and promotional pushes.
• Conduct regular site audits to monitor color/size availability. Proactively update the product detail page (PDP) to reflect real-time inventory shifts and improve PDP content for AEO visibility.
• Organize and monitor site navigation and filter attribute taxonomy to ensure customers can find exactly what they’re looking for with ease.
• Optimize internal site search terms, redirects, and zero-result search terms to improve customer product findability.
• Proofread marketing emails and PDPs for absolute accuracy in copy and product availability. You’ll manage PDP templates and ensure the brand voice remains consistent.
• Utilize analytics and merchandising reporting tools to build weekly, monthly and ad-hoc reporting, monitor site KPIs, and help the team understand what’s working and where. Identify opportunities to optimize the customer journey and driver improvements in conversion rate, average order value and inventory sell-through.

Qualifications

• 1-3+ years of experience in digital retail or eCommerce operations
• Bachelor's degree in Business, Merchandising, Marketing or related field
• Proven experience with enterprise eCommerce platforms (Salesforce commerce cloud/Demandware) and Product Information Management (PIM) tools. Working knowledge of Contentstack or enterprise content management systems a plus.
• Hands-on proficiency with Google Analytics 4, Adobe Analytics, or similar web analytics suites to asses user behavior
• Exceptional attention to detail, strong aesthetic sensibility, and the ability to balance rigorous operational tasks with creative merchandising
• Ability to manage competing deadlines during peak seasonal holiday activations

What you get:

• If eligible, we offer a competitive benefits package including medical/dental/vision, term life insurance, paid vacation/holidays*, and 401(k) with Company match. All associates are eligible for an associate discount on all Catalyst Brands merchandise.
• For paid holidays, associates who are eligible for paid vacation (MTO) are also eligible for eight paid holidays during the calendar year.
• All store hourly associates scheduled to work on a designated holiday will receive additional compensation.
• *For paid vacation days, as well as eligibility requirements for other benefits, please visit www.catalystbrandsbenefits.com

Pay RangeUSD $26.77 - USD $31.86 /Hr.