SFMC Developer - Hybrid Role for Data-Driven Campaigns

Interactive Resources; Dallas (TX); Hybrid; USD 110,000 - 165,000; Full time

Job summary

Interactive Resources is seeking an experienced Salesforce Marketing Cloud (SFMC) Developer for a direct hire in Dallas, TX. The role designs, develops, and supports marketing tech solutions to enable personalized, data-driven customer engagement.

You will work with product, marketing, data, and technology teams to build scalable SFMC capabilities, including Automation Studio, Journey Builder, Email Studio, and Contact Builder.

Qualifications

• Bachelor's degree or equivalent in a related field.
• 5+ years of hands-on SFMC development experience.
• Strong knowledge of SFMC environments: Automation Studio, Journey Builder, Email Studio, Contact Builder.
• Proficient in AMPscript, SQL, data modeling, and API integrations.
• Experience connecting SFMC with Salesforce CRM and other marketing platforms.
• Experience working with Agile methodologies (Scrum/SAFe).
• Excellent communication and collaboration across technical and business teams.

Responsibilities

• Design, develop, test, deploy, and maintain SFMC solutions across the SFMC ecosystem.
• Build sophisticated marketing automation with dynamic content, audience segmentation, and personalized journeys.
• Develop integrations between SFMC and enterprise platforms (Salesforce CRM, Adobe Experience Cloud, data platforms).
• Design scalable, secure, compliant, and performant solutions with operational support in mind.
• Collaborate with Product Owners, Scrum Masters, architects, engineers and marketing teams.
• Participate in Agile ceremonies: sprint planning, backlog refinement, reviews, retrospectives.
• Apply engineering best practices: code reviews, automated testing, CI/CD, QA, standards.
• Develop technical documentation and architecture procedures.
• Research and evaluate emerging technologies including AI to enhance personalization and campaigns.
• Mentor junior developers and contribute to team growth.

Skills

SFMC development

AMPscript

SQL

API integrations

Agile/Scrum

Data modeling

Marketing automation

Communication

Education

Bachelor's degree in Computer Science, Information Technology, Software Engineering, Data Science

Equivalent professional experience

Tools

Tableau

Adobe Experience Cloud

Salesforce CRM

AWS

Job description

Interactive Resources is seeking an experienced Salesforce Marketing Cloud (SFMC) Developer for a direct hire in Dallas, TX. The role designs, develops, and supports marketing tech solutions to enable personalized, data-driven customer engagement.

You will work with product, marketing, data, and technology teams to build scalable SFMC capabilities, including Automation Studio, Journey Builder, Email Studio, and Contact Builder.