SFMC Activation & Campaign Orchestration Lead

Domino's Pizza; Ann Arbor Charter Township (MI); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Paid Holidays

Medical, Dental & Vision

401k matching

Stock purchase discount

Company bonus

Job summary

Domino’s Pizza is seeking a Senior Marketing Technology Operations Specialist to lead and continuously improve the execution of owned digital marketing channels (email, push, SMS) within Salesforce Marketing Cloud and supporting platforms.

This role ensures campaigns are accurately set up, data is aligned, and processes run efficiently through cross-functional coordination across Marketing, Data, and Technology teams, focusing on end-to-end activation and platform evolution.

Qualifications

• Must have a Bachelor’s degree in business, marketing, or related field.
• 4+ years of experience in campaign operations, marketing technology, CRM, or similar roles.
• Hands-on experience building and executing campaigns within enterprise marketing platforms.
• Strong organizational, problem-solving, and cross-functional coordination skills.

Responsibilities

• Build and optimize campaigns in Salesforce Marketing Cloud and comparable platforms.
• Define and uphold activation standards, QA, and data readiness.
• Coordinate requirements with agency teams and ensure alignment to standards.
• Monitor campaign execution, identify issues, and drive resolution across teams.
• Develop documentation, QA standards, and activation guidelines to enable scalable processes.

Skills

Cross-functional coordination

Campaign activation

Data alignment

Problem solving

Attention to detail

Organizational skills

Education

Bachelor’s degree in business/marketing or related field

Tools

Salesforce Marketing Cloud

Enterprise marketing platforms

CDPs / data platforms

Job description

Domino’s Pizza is seeking a Senior Marketing Technology Operations Specialist to lead and continuously improve the execution of owned digital marketing channels (email, push, SMS) within Salesforce Marketing Cloud and supporting platforms.

This role ensures campaigns are accurately set up, data is aligned, and processes run efficiently through cross-functional coordination across Marketing, Data, and Technology teams, focusing on end-to-end activation and platform evolution.