SEO Specialist

Tekmetric; Houston (TX); Remote; USD 50,000 - 90,000; Full time

Job summary

An innovative firm is seeking a detail-oriented SEO Specialist to enhance the online presence of auto repair shop websites. In this pivotal role, you'll conduct SEO audits, optimize content, and analyze performance metrics to boost organic traffic. Your expertise in SEO principles and familiarity with various tools will be essential in driving success. Join a dynamic team committed to improving customer experiences and making a meaningful impact in the auto repair industry. If you're passionate about SEO and eager to contribute to a growing company, this opportunity is perfect for you.

Benefits

Flexible work opportunities

Generous PTO

Medical, Dental, Vision Coverage

401(k) Retirement Plan with Match

Wellness expense reimbursement

Education Assistance

Qualifications

• 3+ years of SEO experience with a strong track record in local SEO.
• Proficient in using SEO tools and CMS platforms.

Responsibilities

• Conduct SEO audits and implement optimization strategies.
• Analyze website performance and drive organic traffic.

Skills

SEO

Analytical Skills

Problem-Solving

Communication

Project Management

Education

Bachelor's Degree in Marketing or Related Field

Tools

SEMrush

Google Search Console

Duda

Local Viking

Agency Analytics

Job description

Tekmetric is a cloud-based auto-repair shop management system with an easy-to-use workflow and a modern approach to customer care. Tekmetric champions transparency, integrity, innovation—and above all—a service-mentality that puts customers first.

Founded in Houston, Texas in 2015, Tekmetric has been providing reliable, fast customer service to shops from day one. Our team is growing quickly, but our service philosophy of listening to customers still remains a core value.

We’re looking for hungry candidates to help us strengthen our industry-leading team. We’re building our software to be more intuitive. We’re building more integrations that make our customers’ lives easier. We’re building better internal processes to make our globally distributed organization run more smoothly. We’re building stronger relationships with the best and brightest partners in our industry.

Our customers love our products. We love serving them. And we love the journey we’re on together.

What You’ll Do

As an SEO Specialist, you will play a crucial role in ensuring the online visibility and search engine ranking of the websites we build for our auto repair shop clients. Your role involves conducting thorough SEO audits, implementing on-page and off-page optimization strategies, and analyzing website performance to drive organic traffic. The ideal candidate is self-reliant and detail-oriented, with a strong understanding of SEO principles and best practices. Experience in SEO, familiarity with CMS platforms, and a methodical approach to optimization are key. If this sounds like you, we'd love you to join our rapidly growing business where your work will directly contribute to our mission of streamlining operations for auto repair shops across North America.

You will be responsible for:

• SEO Tool Management: Use tools like SEMrush, Surfer, Insights, BizmapIQ, Agency Analytics, and Marketers Center to audit, monitor, and optimize SEO performance.
• Indexing & Technical SEO: Manage indexing via Google Search Console; resolve crawl issues and ensure optimal site visibility.
• Keyword & Content Optimization: Track keyword rankings and update content to reflect search trends and performance goals.
• Traffic & Engagement Analysis: Monitor user behavior and traffic trends to inform content and design strategies.
• Client Reporting: Build and deliver clear, insightful performance reports for clients on a regular basis.
• Conversion Rate Optimization (CRO): Run A/B tests and analyze heatmaps to improve content/design for better conversions.
• Link Building: Develop and execute white-hat link-building strategies to boost domain authority.
• Competitor Research: Analyze competitor strategies to uncover opportunities and refine our approach.
• Local SEO: Manage and optimize listings on platforms like Google Business Profile and Yelp for local visibility.
• Client Communication: Lead 1:1 meetings with shop owners to discuss progress, align goals, and strategize.
• Cross-Team Collaboration: Work with Dev and QA teams to ensure technical SEO is integrated from the ground up.
• Stay Current: Keep up with SEO trends, Google updates, and AI search evolution to keep strategies sharp.

What You’ll Bring

• 3+ years of SEO or related experience
• A track record of increasing traffic & conversion rates for businesses with local SEO strategies.
• Experience working within CMS platforms.
• In-depth knowledge of SEO principles and best practices.
• Ability to work efficiently and manage multiple projects.
• Excellent problem-solving skills and attention to detail.
• Comfortable having 1:1 meetings with shop owners.

Bonus Points

• Direct experience with Duda
• Direct experience with Local Viking

Who You Are

Successful candidates will also demonstrate many of the characteristics that our core values represent:

• Build things that matter: You have a love of building something new or improving on current processes and care about making a positive difference.
• You love learning new things and are comfortable working in a startup-like, dynamic environment -- moving quickly, even in the face of ambiguity. You are a self-directed leader who can jump in, structure their own work, and figure out how best to execute a plan yourself and with others. At Tekmetric our leaders are all players and coaches.
• Yes before no: You keep an open mind and are excited about new ideas and helping others actualize their ideas. You are intellectually curious and analytical in a strategic context.
• We matter to each other: You care about people and see the success of one is success for us all. You are a highly ethical individual with unquestioned integrity and the experience, confidence, and stature to protect confidential information in a growing company.

What We Offer:

Healthcare Insurance and Leave:

• Flexible and remote work opportunities
• Generous PTO
• Exceptional leave programs for all of life’s moments: maternity, paternity and parental bonding, as well as medical leave to care for yourself or loved ones
• Excellent Medical, Dental, Vision and Prescription Drug Coverage
• 401(k) Retirement Savings Plan with a 6% Match
• Employer covered STD, LTD, Life and AD&D Insurance Programs
• Up to $60 monthly for wellness expenses and activities
• Education Assistance- includes undergraduate/graduate courses and continuing education

Most importantly, we have a stellar team of coworkers, a really cool office, and lots of fun activities!

Tekmetric is an equal opportunity employer. We hire hard working individuals, regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status. We know that when our employees feel appreciated and included, they can be more creative, innovative and successful.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.