SEO Analyst: Drive Traffic & Content Optimization

Western Governors University; United States; On-site; USD 68,000 - 103,000; Full time

Benefits offered by this job

Bonus eligibility

Tuition discount

Flexible paid time off

Wellbeing program

Job summary

Western Governors University seeks an SEO Analyst to shape and implement its SEO strategy, ensuring continued performance of the university’s website and owned properties. You will analyze search and site analytics, identify content gaps, optimize pages, build links, and contribute to content creation.

The role requires translating insights into actionable improvements, keeping up with algorithm changes, and reporting on performance.

Qualifications

• Bachelor’s degree and 2+ years of related experience, or an advanced degree without experience.

Responsibilities

• Conduct keyword research to identify high-value search phrases to drive traffic and guide content teams.

Skills

SEO passion

Analytical

Attention to detail

Communication

Self-motivation

Time management

Project management

Education

Bachelor’s degree in marketing/related

3+ years SEO campaigns

Tools

Google Analytics

SEMrush

Screaming Frog

SEOClarity

AEM

WordPress

WorkFront

Job description

Western Governors University seeks an SEO Analyst to shape and implement its SEO strategy, ensuring continued performance of the university’s website and owned properties. You will analyze search and site analytics, identify content gaps, optimize pages, build links, and contribute to content creation.

The role requires translating insights into actionable improvements, keeping up with algorithm changes, and reporting on performance.