Senior Yield Analytics Manager

Walmart; San Bruno (CA); On-site; USD 104,000 - 202,000; Full time

Benefits offered by this job

Health benefits

401(k) with company match

Paid time off and holidays

Job summary

Walmart Sam's Club seeks a Senior Yield Analytics Manager to own inventory forecasting, optimize yield strategies, and collaborate with cross-functional teams to align with long-term business objectives. You will establish the rate card, evaluate inventory volume, analyze performance data, and drive revenue through improved CPMs and premium inventory bookings.

This role requires 5+ years of analytics experience in digital advertising, strong communication, and proficiency with Tableau/Looker and

Qualifications

• 5+ years of progressive media analytics experience in a digital advertising environment.
• Experience with monetization strategies, inventory optimization, and campaign management.
• Excellent written, presentation, and verbal communication across levels.
• Ability to influence and drive action in cross-functional teams.
• Strong time management and execution skills.

Responsibilities

• Inventory Management: Own inventory forecasting and monitoring across verticals and advertisers.
• Revenue Optimization: Maximize ad revenue by improving sell-through rate, CPMs, and inventory allocation.
• Operations: Define processes for premium inventory bookings; enforce policies on makegoods and pricing exceptions.
• Data Analysis & Reporting: Use campaign data to identify revenue opportunities and guide strategy.
• Project Management: Lead cross-functional yield projects to deliver on time and goals.
• Communication: Lead advertiser trends and metric reviews with internal teams.
• Business Insights: Partner with BI to enhance dashboards and KPIs across channels.
• Cross-Functional Collaboration: Identify opportunities for new ad products and formats to boost revenue.
• Strategic Partnership: Collaborate with Sales, Client Success, Measurement, Finance, Tech on advertising strategy.

Skills

Media analytics

Cross-functional collaboration

Data-driven decision making

Forecasting

Time management

Presentation skills

Influence and drive action

Education

Bachelor's degree in Business, Finance, Accounting, Statistics, or related field

Tools

Tableau

Looker

Salesforce

GAM

TTD

Job description

Walmart Sam's Club seeks a Senior Yield Analytics Manager to own inventory forecasting, optimize yield strategies, and collaborate with cross-functional teams to align with long-term business objectives. You will establish the rate card, evaluate inventory volume, analyze performance data, and drive revenue through improved CPMs and premium inventory bookings.

This role requires 5+ years of analytics experience in digital advertising, strong communication, and proficiency with Tableau/Looker and