Senior Technical Product Marketing Manager, B2B SaaS

Growth Acceleration Partners

Seattle (WA)

Hybrid

USD 120,000 - 170,000

Full time

14 days+

A complete application in a minute

Tailored resume and cover letter, ready to send.

Get past ATS filters

Job summary

Growth Acceleration Partners invites a Technical Product Marketing Manager (B2B SaaS) to be the voice of the market for an enterprise agentic application modernization platform. You will translate market intelligence, customer insights, and competitive research into actionable recommendations shaping product strategy, roadmap priorities, and feature development.

You will own product positioning, competitive intelligence, ICPs, and TAM analysis, ensuring differentiation and market alignment.

Qualifications

5+ years of professional B2B product marketing experience for software, developer tools, cloud platforms, or advanced technical services.
Proven experience owning product positioning for technical products and translating complex capabilities into differentiated value propositions.
Demonstrated experience conducting competitive and customer research that influenced product roadmap priorities, feature development, pricing, or packaging decisions.
Strong technical foundation with the ability to communicate credibly with software engineers and cloud architects regarding legacy modernization and modern architectures.
Hands‑on proficiency with generative AI platforms (e.g., Claude, ChatGPT) to support research, analysis, and content workflows.
Proven quantitative capability in building, maintaining, and presenting TAM and market-sizing models.

Responsibilities

Build and maintain comprehensive TAM models by source technology and track pipeline projections against market models to inform executive and board-level strategy.
Conduct market, customer, and competitive research to identify opportunities, customer pain points, competitive gaps, and emerging market trends.
Translate market intelligence, customer feedback, and competitive insights into actionable recommendations that influence product roadmap priorities, feature development, and pricing and packaging decisions.
Continuously refine the enterprise ICP using win/loss data, customer insights, and field feedback.
Own product positioning and messaging frameworks, clearly articulating the platform's differentiation against modernization vendors, competing technologies, and internal development approaches.
Partner with Product Management and Engineering to understand technical capabilities, customer requirements, and upcoming releases, ensuring market insights inform product priorities.
Mine customer call recordings and CRM data (Gong, HubSpot) for recurring objections, themes, and buying signals to guide product and sales priorities.
Translate monthly release feature lists into clear messaging, product narratives, and seller talk tracks delivered prior to launch dates.
Convert complex technical assessments into executive‑ready business cases for IT leaders and budget owners, emphasizing risk reduction, cost savings, and speed.
Develop competitive battlecards and channel enablement materials for enterprise sales teams, partner account executives, and technical specialists.
Direct and orchestrate AI agents generating multi-channel collateral while applying rigorous editorial standards to eliminate generic AI copy and maintain brand voice.