Senior Strategy & Media Planner

Publicis Groupe; El Segundo, Northern (CA, KY); Hybrid; USD 50,000 - 71,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental and family care leave

Family forming assistance

Tuition reimbursement

Flexible time off

Job summary

Spark Foundry, part of Publicis Groupe ANZ, is seeking a Senior Associate, Strategy to steward day-to-day media communication for assigned brands and manage budget flow and digital media activity. You will develop client knowledge and advise on media recommendations alongside Managers.

Our team is energetic, collaborative, and focused on delivering high-impact media solutions; you will work across channels with a strong emphasis on online media fundamentals and data-driven insights.

Qualifications

• 1+ years of Media Planning experience.
• MediaTools knowledge is a must.
• Familiarity with Competitive systems (AdViews/Kantar).
• Working knowledge of Syndicated research tools (eg. MRI, Comscore, etc.).
• Strong proficiency within Excel.
• Strong communication and presentation skills.
• Professional, with strong teamwork skills.
• Curious and motivated.
• Solution-oriented problem solver.
• Adept at time management and handling shifting priorities.

Responsibilities

• Assist the Manager in development of digital media plan options and recommendations.
• Maintain accurate budget control and flow of media activity and update client on timely/consistent basis.
• Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency).
• Demonstrate proficiency with systems/tools (MRI, MediaTools, Comscore).
• Gather and analyze appropriate research to provide sound, strategic, consumer-insights-driven digital media recommendations.
• Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being met.
• Ensure proper execution of digital media plans by monitoring buys/schedules.
• Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process.
• Demonstrate creativity and agility when problem solving.
• Deliver POVs/position papers on key client issues and/or client opportunities.
• Prepare media authorizations per approved plans/project requests.

Skills

Media Planning

Communication

Teamwork

Time management

Problem solving

Presentation skills

Tools

MRI

MediaTools

Comscore

Excel

AdViews

Kantar

Job description

Spark Foundry, part of Publicis Groupe ANZ, is seeking a Senior Associate, Strategy to steward day-to-day media communication for assigned brands and manage budget flow and digital media activity. You will develop client knowledge and advise on media recommendations alongside Managers.

Our team is energetic, collaborative, and focused on delivering high-impact media solutions; you will work across channels with a strong emphasis on online media fundamentals and data-driven insights.