Senior Social Content & Influence Strategist

100 Salesforce, Inc.; Seattle (WA); On-site; USD 117,000 - 178,000; Full time

Job summary

Salesforce is seeking a marketer to lead influencer and industry voice programs, grow employee advocacy, and drive social execution for major product launches. You will partner with content strategy to align narratives and ensure timely, impactful campaigns across Instagram and TikTok.

You’ll bridge influencer, creative, analytics, and operations partners, shaping conversations and opportunities that resonate with audiences and Salesforce priorities.

Qualifications

• 5+ years of experience in social media, influencer marketing, content strategy, or related fields.
• Experience managing influencer relationships end-to-end including sourcing, briefing, activation, and measurement.
• Hands-on experience shipping social content, editorial planning, calendars, and campaign execution.

Responsibilities

• Lead influencer program end-to-end, manage relationships and activation cadence.
• Build and manage industry voice relationships to align with Salesforce priorities.
• Own employee advocacy program with a steady editorial rhythm.
• Co-lead social execution for major product launches with cross-functional teams.
• Shape Instagram and TikTok strategies and presence.

Skills

Influencer programs

Industry voices

Employee advocacy

Product launch coordination

Channel strategy (Instagram, TikTok)

TrendSpotting

Cross-functional leadership

Job description

Salesforce is seeking a marketer to lead influencer and industry voice programs, grow employee advocacy, and drive social execution for major product launches. You will partner with content strategy to align narratives and ensure timely, impactful campaigns across Instagram and TikTok.

You’ll bridge influencer, creative, analytics, and operations partners, shaping conversations and opportunities that resonate with audiences and Salesforce priorities.