Senior SEO & AEO Lead — Ecommerce Brands

Body Art Alliance; Hanover (MD); Hybrid; USD 90,000 - 140,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401K match

Paid time off

Wellness program

Tuition reimbursement

Parental leave

Employee referral program

Job summary

Body Art Alliance is seeking an SEO/AEO Manager to drive organic search across tattoo, PMU, and body jewelry brands and ecommerce sites. You will lead technical SEO, on-site optimization, and ensure presence in AI-driven answers and search features.

You will collaborate with cross-functional teams to improve site health, content, and product data, aligning with revenue goals and brand growth in a hybrid Hanover, MD environment.

Qualifications

• Bachelor's degree in Marketing, Communications, or Business.
• 5+ years of SEO experience, including ecommerce.
• Hands-on experience managing SEO across multiple sites or brands.
• Strong knowledge of AEO & GEO best practices.
• Experience supporting site migrations or new site launches.
• Experience in consumer products, beauty or professional supply preferred.

Responsibilities

• Develop and execute the SEO and AEO roadmap across all BAA brand ecommerce sites, prioritizing opportunities by revenue impact.
• Optimize product, collection and category pages for tattoo, PMU and body jewelry assortments, including titles and descriptions.
• Structure content, FAQs and product data so brands surface in AI-generated answers and search features.
• Monitor brand visibility and share of voice in AI answer engines and search features.
• Report KPI targets and collaborate with Paid Media, Marketplace and CRM teams.

Skills

Technical SEO

AEO GEO best practices

SEO analytics

Project management

Excel

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Bachelor's degree in Business

Tools

Google Search Console

GA4

Semrush

Ahrefs

Screaming Frog

Job description

Body Art Alliance is seeking an SEO/AEO Manager to drive organic search across tattoo, PMU, and body jewelry brands and ecommerce sites. You will lead technical SEO, on-site optimization, and ensure presence in AI-driven answers and search features.

You will collaborate with cross-functional teams to improve site health, content, and product data, aligning with revenue goals and brand growth in a hybrid Hanover, MD environment.