Senior Salesforce & MarTech Systems Analyst

Alteryx Inc.

California, United States, Northern America, Americas

Hybrid

USD 150,000 - 165,000

Full time

11 days ago

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Benefits offered by this job

Medical, dental, and vision coverage

401(k) with company match

Paid parental leave

Caregiver leave

Flexible time off

Remote work stipend $150/month

Home office reimbursement $200/year

Job summary

Alteryx Inc. is seeking a Senior Business Systems Analyst to own the Lead-to-Opportunity lifecycle across Salesforce, Marketo, and integrated systems. You will translate business goals into technical requirements and collaborate with engineers to deploy scalable solutions.

The role focuses on optimizing lead routing, scoring, campaign attribution, and data integrity while ensuring GDPR/CCPA compliance and cross-team alignment in a remote-capable setup.

Qualifications

3–5+ years as a Business Systems Analyst with a focus on Salesforce and MarTech stacks.
Deep hands-on knowledge of Salesforce Sales Cloud objects and standard automation.
Direct experience with enterprise Marketing Automation Platforms and their API sync with SFDC.

Responsibilities

Own and optimize Lead-to-Opportunity end-to-end flow across Salesforce, Marketo, and integrated systems.
Translate business needs into technical requirements, user stories, and process diagrams.
Collaborate with developers and architects to configure objects, flows, and integrations; oversee UAT and change control.

Skills

Salesforce

MarTech

UAT

Agile SDLC

Tools

Salesforce Sales Cloud

Marketo

Pardot/Account Engagement

HubSpot

Eloqua

Job description

The role focuses on optimizing lead routing, scoring, campaign attribution, and data integrity while ensuring GDPR/CCPA compliance and cross-team alignment in a remote-capable setup.

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