Senior Sales Event Lead: Champion High-Impact Campaigns

AT&T; Dallas (TX); On-site; USD 72,000 - 108,000; Full time

Benefits offered by this job

Medical/Dental/Vision coverage

401(k) plan

Tuition reimbursement program

Paid Time Off and Holidays

Paid Parental Leave

Paid Caregiver Leave

Adoption Reimbursement

Disability Benefits

Life and Accidental Death Insurance

Employee Discounts

AT&T internet

Job summary

AT&T in Dallas, Texas is seeking a Sr Specialist Sales Event Lead to drive product and service growth by coordinating strategic sales events, overseeing planning, and ensuring high-quality consumer experiences.

The role requires 2+ years of related experience, a BS/BA, and may involve certifications. You will manage budgets, engage with communities and internal teams, coach on-site staff, and collaborate with regional marketing to create impactful event materials. 40 weekly hours.

Qualifications

• Bachelor’s degree (BS/BA) desired; 2+ years of related experience; certification is required in some areas.

Responsibilities

• Event Planning and Execution: Oversee all aspects of event planning, coordination, and facilitation to ensure seamless operations and high-quality experiences, while ensuring adherence to community rules and regulations.
• Stakeholder and Community Engagement: Establish and maintain relationships with local communities, HOAs, and internal teams (retail/IHX/D2D, installation teams) to ensure cohesive event delivery and effective on-site sales support.
• Market Analysis and Prospecting: Conduct market research to identify target audiences, create prospecting plans to find potential consumer customers, and tailor events to maximize impact and engagement.
• Performance and Budget Management: Manage event budgets, including forecasting and allocation, establish and monitor key performance indicators (KPIs) to assess event success, and ensure compliance with relevant regulations and risk management.
• On-site Support and Education: Attend events to oversee sales activity, provide on-site coaching and education to both consumers and sales partners, and work with regional marketing teams to develop appropriate marketing collateral for the events.

Skills

Event Planning

Stakeholder Engagement

Market Analysis

Budget Management

On-site Coaching

Education

Bachelor’s degree

Job description

AT&T in Dallas, Texas is seeking a Sr Specialist Sales Event Lead to drive product and service growth by coordinating strategic sales events, overseeing planning, and ensuring high-quality consumer experiences.

The role requires 2+ years of related experience, a BS/BA, and may involve certifications. You will manage budgets, engage with communities and internal teams, coach on-site staff, and collaborate with regional marketing to create impactful event materials. 40 weekly hours.