Senior Sales Enablement Lead

Hexagon Manufacturing Intelligence; Novi (MI); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Hexagon Manufacturing Intelligence in Novi, Michigan, seeks a Sales Enablement Senior Specialist to boost seller and channel partner effectiveness across the Portable Metrology portfolio in the Americas.

You will develop scalable enablement programmes for Direct and Inside Sales, BDRs, ISRs and partners, translating regional priorities into practical learning, certifications, tools and processes that empower teams to engage customers confidently.

Qualifications

• 8+ years of experience in sales enablement or related function.
• Experience designing and delivering training for multiple sales audiences.
• Ability to manage regional programmes, influence stakeholders without direct authority.
• Strong facilitation, instructional content development, documentation, communication and project management skills.
• Experience using learning platforms, sales content systems, CRM-related workflows or comparable commercial technology.
• Ability to translate technical product information into clear, customer-focused sales messages.

Responsibilities

• Develop regional enablement plans tailored to seller roles and channel partners.
• Represent Portable Metrology Americas in cross-divisional planning and coordinate regional initiatives with broader enablement priorities.
• Lead stakeholder engagement, communications and training to support adoption of new processes, tools and programmes.
• Coordinate rollouts and continuous improvement for learning management systems, AI-enabled role-play tools, Seismic access and other sales workflows.
• Design and maintain scalable onboarding journeys, partner certification criteria and role-specific assessment rubrics.
• Review ongoing learning programmes quarterly, identify gaps and deliver focused microlearning on outreach personalisation, active listening and resilience.
• Collaborate with subject-matter experts and product teams to create and facilitate product knowledge, positioning and sales-skills training, including discovery, negotiation and customer empathy.
• Deliver onboarding workshops and manage scheduling, materials and training logistics for BDRs, ISRs and channel partners.
• Maintain accurate enablement documentation covering sales processes, lead routing, partner engagement, policy changes, onboarding guides and certification standards.
• Partner with Marketing and Sales Operations on campaign briefs, lead-routing alignment and communications that support consistent execution.
• Plan and coordinate enablement for strategic industry and sales events, including World Class Solutions (WCS), International Manufacturing Technology Show (IMTS), sales kick-offs and partner summits.
• Ensure content, training, logistics and stakeholder readiness support effective participation in regional events.
• Track programme participation, completion, certification, learner feedback and adoption indicators; use findings to improve enablement effectiveness.

Skills

Sales enablement

Training design

Stakeholder mgmt

Facilitation

Content development

Project management

LMS

CRM workflows

Tools

Seismic

CRM systems

AI-enabled tools

Job description

Hexagon Manufacturing Intelligence in Novi, Michigan, seeks a Sales Enablement Senior Specialist to boost seller and channel partner effectiveness across the Portable Metrology portfolio in the Americas.

You will develop scalable enablement programmes for Direct and Inside Sales, BDRs, ISRs and partners, translating regional priorities into practical learning, certifications, tools and processes that empower teams to engage customers confidently.