Senior Sales Analytics & Enablement Analyst

NeoGenomics Laboratories; United States; On-site; USD 90,000 - 130,000; Full time

Job summary

NeoGenomics Laboratories Senior Business Analyst, Sales Effectiveness will partner with Sales Leadership and cross-functional teams to translate business needs into scalable processes, analytics, dashboards, and actionable insights while supporting CRM optimization and sales performance initiatives.

You will develop advanced Excel models, build Salesforce reports, and measure enablement programs with a focus on improving seller productivity and customer engagement in a remote environment

Qualifications

• Bachelor’s degree or equivalent work experience.
• 5+ years of experience in business analysis, sales effectiveness, business systems, sales performance analytics, and process improvement.
• Experience translating business requirements into functional specifications, process flows, acceptance criteria, and system requirements.
• Experience with Salesforce/CRM reporting, dashboards, KPI development, data modeling, and performance analysis.
• Experience partnering with sales leaders, executive stakeholders, analytics teams, and cross-functional partners.
• Advanced Excel analytical and modeling skills.
• Proficiency with Tableau or comparable BI tools.
• Knowledge of requirements gathering, business process analysis, gap analysis, and process mapping.
• Ability to translate complex datasets into clear insights and recommendations.
• Strong stakeholder management, cross-functional collaboration, executive communication, project management, change management, and strategic problem-solving skills.

Responsibilities

• Partner with Sales Leadership, Sales Effectiveness, and cross-functional stakeholders to identify business needs and deliver solutions that improve sales effectiveness and seller productivity.
• Serve as a strategic business analyst supporting sales effectiveness programs, sales technology, business processes, and performance initiatives.
• Gather, document, and translate business requirements into functional specifications, process flows, acceptance criteria, and actionable system requirements.
• Analyze end-to-end sales processes to identify workflow inefficiencies, process gaps, system limitations, and opportunities to improve seller productivity.
• Develop and monitor sales performance measures related to sales execution, adoption, conversion, attainment, and customer engagement.
• Partner with the Commercial Operations data analytics team to build and maintain Salesforce/CRM reports and dashboards that provide actionable visibility into performance and sales activities.
• Analyze sales data to identify performance trends, productivity gaps, coaching opportunities, and areas where enablement interventions may improve outcomes.
• Partner with Sales Training and Education teams to measure the effectiveness of sales training, onboarding, playbooks, sales content, tools, and enablement programs.
• Develop measurement frameworks to evaluate enablement program adoption, engagement, effectiveness, and business impact.
• Support the design and optimization of sales processes, workflows, and technology solutions that simplify the seller experience and improve execution.
• Develop advanced Excel-based analytical models for sales performance analysis, forecasting, productivity measurement, scenario analysis, and strategic planning.
• Translate complex datasets into clear business insights and recommendations for Sales Leadership and executive stakeholders.
• Collaborate with Commercial Operations to develop executive dashboards, scorecards, recurring reports, and ad hoc analyses that support performance management and strategic decision-making.
• Monitor CRM and sales technology adoption and identify opportunities to improve utilization, data quality, and user engagement.
• Identify automation, workflow, reporting, and technology enhancements that reduce administrative burden on sales teams.

Skills

Salesforce reporting

KPI development

Data modeling

Tableau

Excel modeling

Stakeholder management

Cross-functional collaboration

Executive communication

Project management

Sales leadership collaboration

Education

Bachelor’s degree

Tools

Salesforce/CRM

Tableau

Job description

NeoGenomics Laboratories Senior Business Analyst, Sales Effectiveness will partner with Sales Leadership and cross-functional teams to translate business needs into scalable processes, analytics, dashboards, and actionable insights while supporting CRM optimization and sales performance initiatives.

You will develop advanced Excel models, build Salesforce reports, and measure enablement programs with a focus on improving seller productivity and customer engagement in a remote environment