Senior Retail Media Manager

Henkel Corporation; Scottsdale (AZ); On-site; USD 70,000 - 110,000; Full time

Job summary

Henkel Corporation seeks a digital advertising strategist to develop and execute comprehensive campaigns across Amazon Sponsored Ads, Amazon DSP, Google Ads, and social media. You will collaborate with retail partners, agencies, and internal teams to optimize paid search, programmatic campaigns, and full-funnel initiatives.

You will analyze data, deliver quarterly insights, manage large media budgets, and ensure timely content delivery during events like Prime Day, acting as the media expert

Responsibilities

• Develop and execute comprehensive advertising strategies across Amazon Sponsored Ads, Amazon DSP, Google Ads, and social media in partnership with retail customers, agencies, and internal stakeholders
• Build, scale, and optimize paid search and programmatic campaigns to drive performance metrics including ROAS, CPC, CTR, conversion rate, and monthly sales targets, while leveraging Amazon Marketing Cloud (AMC) for audience development and full-funnel optimization
• Analyze campaign data and implement recommendations through continuous testing, auditing, and optimization of search and DSP campaigns to maximize efficiency and ROI
• Create and deliver strategic insights through Quarterly Business Reviews (QBRs), performance reports, and actionable recommendations that inform client outcomes and internal decision-making
• Manage large, complex media budgets across multiple channels and promotional calendars, including major events like Prime Day, while ensuring timely content delivery and implementation
• Drive cross-functional collaboration with Account Managers, internal teams, and retail advertising teams to execute unified strategies and serve as the internal and external media expert
• Provide operational support including monthly billing, reporting, and customer service coordination as required

Job description

About this Position

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.

This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hairproducts to people around the world.

Dare to learn new skills, advance in your career and make an impact at Henkel.

What you’ll do

• Develop and execute comprehensive advertising strategies across Amazon Sponsored Ads, Amazon DSP, Google Ads, and social media in partnership with retail customers, agencies, and internal stakeholders
• Build, scale, and optimize paid search and programmatic campaigns to drive performance metrics including ROAS, CPC, CTR, conversion rate, and monthly sales targets, while leveraging Amazon Marketing Cloud (AMC) for audience development and full-funnel optimization
• Analyze campaign data and implement recommendations through continuous testing, auditing, and optimization of search and DSP campaigns to maximize efficiency and ROI
• Create and deliver strategic insights through Quarterly Business Reviews (QBRs), performance reports, and actionable recommendations that inform client outcomes and internal decision-making
• Manage large, complex media budgets across multiple channels and promotional calendars, including major events like Prime Day, while ensuring timely content delivery and implementation
• Drive cross-functional collaboration with Account Managers, internal teams, and retail advertising teams to execute unified strategies and serve as the internal and external media expert
• Provide operational support including monthly billing, reporting, and customer service coordination as required