Senior Remote Global Performance Marketing Manager

Coinbase, Inc.; Juneau (AK); Hybrid; USD 171,000 - 201,000; Full time

Benefits offered by this job

401(k)

Medical insurance

Dental insurance

Vision insurance

Equity

Job summary

Coinbase, Inc. is seeking a Senior Performance Marketing Manager, Global, to own our paid social and mobile user acquisition programs. You will manage large-scale budgets and drive ROI targets across global markets, collaborating with product marketing, legal, engineering, and regional teams.

The role emphasizes data-driven experimentation and responsible AI usage. The position offers a remote-first environment with periodic in-person surges.

Qualifications

• 5+ years in performance marketing, in-house or agency.
• Experience with paid social (Meta, TikTok) and mobile UA.

Responsibilities

• Own global paid social and mobile UA strategy across platforms.
• Lead testing and learning to scale campaigns across markets.
• Build dashboards and surface insights for leadership.

Skills

Performance marketing

Paid social

Mobile UA

Data-driven

Cross-functional

Tools

Zapier

n8n

Make

Retool

Looker

Tableau

Superset

AppsFlyer

Adjust

Branch

Job description

Coinbase, Inc. is seeking a Senior Performance Marketing Manager, Global, to own our paid social and mobile user acquisition programs. You will manage large-scale budgets and drive ROI targets across global markets, collaborating with product marketing, legal, engineering, and regional teams.

The role emphasizes data-driven experimentation and responsible AI usage. The position offers a remote-first environment with periodic in-person surges.