Senior Product Marketing Manager - Remote (US)

Orange Logic; United States, Northern America, Americas; Remote; USD 130,000 - 160,000; Full time

Benefits offered by this job

Remote work environment

Health insurance (Medical, Dental, & V

Life & Disability Insurance

401(k) with employer match

20 Days PTO

Parental leave (8 weeks)

Company holidays (8)

Job summary

Orange Logic is seeking a Senior Product Marketing Manager to define product positioning, messaging, and market strategy for its DAM platform. You will bridge Product and Marketing, shaping go-to-market plans and influencing cross-functional teams to drive enterprise adoption and revenue.

The role emphasizes customer evidence, competitive intelligence, and executive thought leadership, with focus on AI-driven market shifts and scalable enablement for Sales.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 7+ years of product marketing experience in B2B SaaS environments, enterprise or sales-led growth.
• Proven success leading product launches and GTM initiatives in complex markets.
• Strong experience developing strategic messaging and value-based storytelling for technical audiences.
• Experience supporting enterprise sales with enablement content and messaging.
• DAM, content management, or related enterprise software experience preferred.
• Ability to influence cross-functional stakeholders and drive alignment across Product, Marketing, and Sales.
• Strong analytical and strategic thinking with data-driven decision-making.
• Exceptional written, verbal, and presentation skills.
• Experience in fast-paced technology environments preferred.

Responsibilities

• Own corporate and product positioning, messaging architecture, buyer personas, priority use cases, differentiation, and proof standards across all touchpoints.
• Shape market narrative and category strategy across DAM, content operations, content orchestration, and AI-driven shifts.
• Lead product marketing strategy with a tiered go-to-market launch framework linked to roadmap priorities.
• Build market and competitive intelligence using customer insights, win/loss data, analyst perspectives, and Sales feedback.
• Own analyst relations strategy and market education with executive preparation.
• Define customer evidence strategy by industry, use case, and persona; partner with Sales and Content to activate proof.
• Develop sales enablement frameworks, competitive guidance, and training to improve buyer conversations.
• Shape executive thought-leadership themes and market points of view with cross-functional partners.
• Maintain product fluency through Roadmap reviews, demos, and certifications; translate tech into business value.
• Lead AI-enabled research and repeatable workflows to accelerate insights, messaging, and launch prep.

Skills

Product marketing

B2B SaaS

GTM strategy

Messaging & positioning

Sales enablement

Cross-functional collaboration

Analytical thinking

Written & verbal communication

Education

Bachelor's degree

Job description

Orange Logic is seeking a Senior Product Marketing Manager to define product positioning, messaging, and market strategy for its DAM platform. You will bridge Product and Marketing, shaping go-to-market plans and influencing cross-functional teams to drive enterprise adoption and revenue.

The role emphasizes customer evidence, competitive intelligence, and executive thought leadership, with focus on AI-driven market shifts and scalable enablement for Sales.