Product Marketing Manager — Digital Ads Platform (Remote)

Blueprint Technologies; Redmond (WA); Remote; USD 100,000 - 115,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Flexible Spending Account (FSA)

Competitive paid time off

Parental leave

Professional growth and development

Job summary

Blueprint Technologies in Redmond, WA is seeking a product marketing professional to support a digital advertising platform. You will translate complex advertising products into customer value, collaborate with Product Management and cross-functional teams, and help with go-to-market planning, launches, enablement and adoption in a fast-moving environment.

The role emphasizes creating positioning, messaging, and proof points, developing launch materials, and enabling sales with decks and

Qualifications

• 5+ years of product marketing and/or go-to-market strategy experience.
• 3+ years of digital advertising or ad tech experience.
• 3+ years of customer and market insights experience.

Responsibilities

• Gather and synthesize advertiser, market, and competitive insights to identify customer needs and product opportunities.
• Partner with Product Management and customer-facing teams to incorporate feedback into product and go-to-market plans.
• Develop a strong understanding of the digital advertising ecosystem and relevant competitive offerings.
• Develop clear positioning, value propositions, messaging, and proof points for advertising products and capabilities.
• Translate technical product functionality into compelling advertiser benefits and use cases.
• Create customer-facing and internal narratives that simplify complex advertising concepts.
• Support go-to-market planning and execution for new products, features, pilots, and platform capabilities.
• Partner across Product Management, Marketing, Sales, and other teams to support launch readiness and product adoption.
• Develop launch materials, presentations, FAQs, messaging frameworks, and other supporting assets.
• Develop enablement assets, including pitch decks, product overviews, training materials, and sales resources.
• Support stakeholder education on product roadmaps, positioning, customer value, and key product changes.
• Collaborate across teams and adapt to evolving platform priorities and business needs.

Skills

Product marketing

GTM strategy

Ad tech

Customer insights

Cross-functional collaboration

Communication

Job description

Blueprint Technologies in Redmond, WA is seeking a product marketing professional to support a digital advertising platform. You will translate complex advertising products into customer value, collaborate with Product Management and cross-functional teams, and help with go-to-market planning, launches, enablement and adoption in a fast-moving environment.

The role emphasizes creating positioning, messaging, and proof points, developing launch materials, and enabling sales with decks and