Senior Product Marketing Manager, IT Audiences

Quickbase; United States; On-site; USD 120,000 - 150,000; Full time

Job summary

A leading company is seeking a Senior Product Marketing Manager focused on IT audiences. This role involves steering the go-to-market strategy, creating compelling narratives, and collaborating cross-functionally to enhance product adoption and governance. Ideal candidates will bring extensive experience in product marketing, especially within the SaaS sector, and a customer-centered approach to messaging and strategy.

Benefits

Competitive salary with performance-based bonuses.

Comprehensive benefits package, including health, dental, and vision insurance.

Opportunities for professional growth and career advancement.

A dynamic and inclusive work environment.

The chance to make a significant impact in a rapidly growing company.

Qualifications

• Expertise with 5+ years in product marketing roles.
• Significant experience marketing to enterprise IT audiences.
• Proven success marketing to CIOs and IT teams.

Responsibilities

• Own IT audience strategy and messaging.
• Drive growth by creating compelling narratives for IT leaders.
• Shape the IT buyer journey through targeted content marketing.

Skills

Product Marketing

Governance

SaaS Marketing

Collaboration

Storytelling

Education

5+ years in product marketing

Job description

Join to apply for the Senior Product Marketing Manager, IT Audiences role at Quickbase

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Join to apply for the Senior Product Marketing Manager, IT Audiences role at Quickbase

At Quickbase, we’re on a mission to end a universal problem: Gray Work. The ad-hoc, manual work we do looking for documents, resources, etc. when technology isn’t working for us—that’s Gray Work, and it negatively impacts productivity, employee well-being and a company’s bottom line. Quickbase’s platform for Dynamic Work Management (the first ever) empowers nearly 12,000 organizations like Consigli, Suffolk, Valvoline, Daifuku and more to take on Gray Work by bringing people, processes, and data together into one central location, so employees can stop chasing information across systems and focus on work that makes an impact.

The Quickbase application development platform uses AI to empower anyone, regardless of technical or developer expertise, to easily build and customize scalable business solutions in just a few clicks, without compromising security, or IT governance and control. By connecting everything through a single source of truth, the Quickbase helps businesses mitigate risk, reduce waste, and cut down on unexpected costs. And with automated workflows and granular permissions, the right people will have access to the right information.

Job Description

Senior Product Marketing Manager, IT Audiences

Quickbase is transforming how companies see, connect, and control the complex projects that are reshaping our world. We are seeking a Senior Product Marketing Manager to lead our product marketing strategy and execution for IT audiences, helping technology leaders maximize value and maintain control as their organizations scale.

In this role, you will develop and execute the go-to-market strategy for Quickbase's IT audience, addressing their critical challenges around cost takeout, governance, scalability, and operational efficiency. You'll craft compelling narratives that resonate with IT buyers, launch features that strengthen their control and visibility, and partner with sales, marketing, and customer success to drive adoption and growth.

How you will make an impact:

• Own IT audience strategy and positioning by developing deep expertise in IT buyers' challenges, creating messaging that addresses their pain points around governance, security, shadow IT, and operational efficiency while positioning Quickbase as their strategic solution.
• Drive platform adoption and growth by creating compelling narratives that demonstrate how IT leaders can transform their technology landscape with Quickbase - from consolidating scattered solutions to enabling secure citizen development and maintaining control at scale.
• Lead governance-focused initiatives by partnering with product management to shape and launch features that enhance IT oversight, security, and control, ensuring our platform meets enterprise requirements while remaining flexible and user-friendly.
• Shape the IT buyer journey by developing targeted content, sales enablement materials, and marketing programs that address IT leaders' concerns and objectives at each stage of their evaluation and implementation process.
• Guide market strategy through continuous research and analysis of IT trends, buying patterns, and competitive dynamics, translating insights into actionable recommendations for product development and go-to-market strategies.
  
  

About you:

• You bring expertise with 5+ years in product marketing roles, with significant experience marketing to enterprise IT audiences and understanding their unique challenges around governance, security, and scalability.
• You deeply understand IT leaders and have proven success marketing to CIOs, IT directors, and their teams, ideally in the context of SaaS platforms
• You are customer-obsessed, putting customers at the center of your work to ensure our messaging is human and resonates with their needs.
• You are a strategic storyteller who can distill complex use cases, and features into clear, compelling value propositions for technical and non-technical audiences.
• You thrive on collaboration, working cross-functionally to drive alignment and execution across teams.
• You’re results-driven, leveraging metrics to measure the effectiveness of launches, programs, and campaigns.
• You are adaptable and proactive, excelling in a fast-paced environment with a growth mindset.
  
  

What We Offer:

• Competitive salary with performance-based bonuses.
• Comprehensive benefits package, including health, dental, and vision insurance.
• Opportunities for professional growth and career advancement.
• A dynamic and inclusive work environment.
• The chance to make a significant impact in a rapidly growing company.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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