Senior Product Marketing Manager, Hardware Firewalls

Palo Alto Networks, Inc.; California; Hybrid; USD 167,000 - 271,000; Full time

Job summary

Palo Alto Networks, Inc. is seeking a Senior Product Marketing Manager for Hardware Network Security.

You will own the positioning, messaging and go-to-market strategy for our hardware Next-Generation Firewall portfolio, helping customers understand fit within their security architecture. Collaborate with Product Management, Sales and Marketing to translate technical capabilities into customer value and bring new products to market, while equipping the field with tools, training and compelling

Qualifications

• 10+ years of product marketing experience.
• Experience in cybersecurity, networking or enterprise infrastructure strongly preferred.
• A track record of leading product positioning, launches and go-to-market programs.
• The ability to understand networking and hardware capabilities, including performance, capacity and deployment requirements, and explain their value clearly to different audiences.
• Strong writing and presentation skills, with experience developing content and delivering presentations for customers, partners and sales teams.

Responsibilities

• Own the positioning, value proposition and messaging for hardware firewalls, addressing the priorities of technical and executive buyers.
• Partner with Product Management to define target audiences, customer use cases and messaging across branch, campus and data center deployments.
• Develop competitive positioning and proof points that demonstrate our differentiation in security, performance, operational efficiency and total cost of ownership.
• Create content that supports customer evaluation, demand generation and sales enablement, including presentations, datasheets, whitepapers, blogs and campaign assets.
• Lead go-to-market planning for hardware launches and product updates, coordinating deliverables, field readiness and measures of success.
• Equip Sales, channel partners and field marketing with tools and training to guide product selection, address objections and support hardware refresh and competitive replacement opportunities.
• Work with portfolio PMMs to explain how hardware firewalls and Cloud-Delivered Security Services (CDSS) work together within the broader Network Security platform.
• Represent the portfolio in customer briefings, webinars and industry events, using customer and field feedback to improve messaging and go-to-market execution.

Job description

Palo Alto Networks, Inc. is seeking a Senior Product Marketing Manager for Hardware Network Security.

You will own the positioning, messaging and go-to-market strategy for our hardware Next-Generation Firewall portfolio, helping customers understand fit within their security architecture. Collaborate with Product Management, Sales and Marketing to translate technical capabilities into customer value and bring new products to market, while equipping the field with tools, training and compelling