Senior Product Marketing Manager — Developer Platform GTM

Atlassian; San Francisco, Northern (CA, KY); Hybrid; USD 179,000 - 234,000; Full time

Benefits offered by this job

Health and wellbeing resources

Paid volunteer days

Job summary

Atlassian is seeking a Senior Product Marketing Manager to own how we bring our developer platform to market, with primary responsibility for Forge and the broader developer GTM. This hybrid role blends product marketing with developer GTM, shaping stories for technical products and building GTM motions that drive awareness, activation, and adoption.

Your priorities include TEAM for Builders, Atlassian’s Tier 1 developer event, owning the developer marketing strategy, and aligning audience,

Qualifications

• 7+ years across product marketing, developer marketing, developer GTM, platform marketing, integrated marketing, or a combination of these disciplines.

Responsibilities

• Own positioning, messaging, segmentation, and competitive narrative for Forge and Atlassian’s broader developer platform.
• Partner with Product and Engineering to translate technical capabilities into developer value.
• Lead GTM for major developer and platform launches, building repeatable launch and adoption motions.

Skills

Product marketing

Developer marketing

Developer GTM

Platform marketing

Integrated marketing

Job description

Atlassian is seeking a Senior Product Marketing Manager to own how we bring our developer platform to market, with primary responsibility for Forge and the broader developer GTM. This hybrid role blends product marketing with developer GTM, shaping stories for technical products and building GTM motions that drive awareness, activation, and adoption.

Your priorities include TEAM for Builders, Atlassian’s Tier 1 developer event, owning the developer marketing strategy, and aligning audience,