Senior Product Marketing Manager

Nabla; New York (NY); Hybrid; USD 120,000 - 170,000; Full time

Benefits offered by this job

Compensation and Equity

Health plans

Unlimited time off

Unlimited sick leave

Parental leave

Home office stipend

Trust & accountability

Job summary

Nabla is seeking a Senior Product Marketing Manager to own go-to-market strategy across key Nabla products and initiatives. You will shape positioning, messaging, and market traction, collaborating closely with Product, Eng, Sales, and CS.

This role requires strategic thinking with hands-on execution, and offers remote work outside NYC with hybrid options for NYC-based candidates. Experience in enterprise software, AI, or SaaS and a proven track record of end-to-end GTM are essential.

Qualifications

• 6-10 years of product marketing experience in enterprise software, AI, or SaaS.
• Own GTM strategy end-to-end for a product, feature area, or initiative — from positioning through launch and adoption.
• Experience using competitive intelligence and market insight to shape messaging and strategic decisions.
• Demonstrated flexibility — move between different products or initiatives as priorities shift.
• Strong written and verbal communication; translate technical capabilities into clear narratives.
• Effective cross-functional collaborator, including with Product, Sales, and CS.
• Experience partnering directly with Product and Engineering as a GTM counterpart.

Responsibilities

• Own go-to-market strategy end-to-end for one or more products or initiatives.
• Build positioning and messaging grounded in buyer personas, pain points, and market needs.
• Partner directly with Product and Engineering leads as a named GTM counterpart.
• Build and maintain a competitive intelligence practice that sharpens messaging.
• Develop sales enablement assets in partnership with Content Marketing.
• Partner with Demand Gen on programs that drive pipeline, adoption, and expansion.
• Support Customer Success with onboarding and adoption content.
• Define and track success metrics for your product launch and adoption.
• Represent product positioning at industry events.
• Proactively identify where product marketing can best support growth goals.

Skills

Product marketing

GTM strategy

Competitive intelligence

Cross-functional collaboration

Communication skills

Product & Engineering partnership

Job description

About Nabla

Nabla delivers a unified clinical AI platform used by healthcare organizations across specialties and care settings. The platform includes:

Ambient AI documentation that captures clinical conversations and generates structured notes.

AI-powered dictation and clinical workflow tools embedded directly within EHR systems.

Agentic AI capabilities that support multi-step clinical and administrative tasks.

Enterprise-grade infrastructure built for secure deployment across health systems.

About the Role

We're looking for a Senior Product Marketing Manager to take ownership of go-to-market strategy for key products and initiatives within Nabla's portfolio. This role is built for someone who can flex across a range of surface areas — self-service users, clinical decision support, integrations, or competitive intelligence — and figure out where product marketing can have the greatest leverage in support of our growth goals.

You won't be handed a fixed lane. You'll help define it: identifying which products or initiatives most need a strong GTM owner, then driving them from positioning through launch and market traction. This is a great fit for someone who's comfortable moving between strategic and hands‑on work, who can independently prioritize where their time creates the most impact, and who wants real ownership over outcomes rather than a narrowly scoped mandate.

(Remote outside of NYC, Hybrid 1-2 days if based in NYC)

What You'll Do

• Own go-to-market strategy end-to-end for one or more products or initiatives — potential areas include self-service users, clinical decision support, integrations, or competitive intelligence — adapting your focus as the business's growth priorities evolve

• Build positioning and messaging grounded in buyer personas, pain points, and market needs, and translate complex technical capabilities into clear, audience‑specific narratives

• Partner directly with Product and Engineering leads as a named GTM counterpart, shaping roadmap input from a market perspective

• Build and maintain a competitive intelligence practice that sharpens messaging and informs GTM decisions across the portfolio

• Develop sales enablement assets — decks, one‑pagers, battlecards — in partnership with Content Marketing

• Partner with Demand Gen on programs that drive pipeline, adoption, and expansion

• Support Customer Success with onboarding and adoption content

• Define and track success metrics for your product(s)' launch and adoption

• Represent product positioning at industry events

• Proactively identify where product marketing can best support company growth goals, and adjust your focus and priorities accordingly

Your DNA

Experience & Skills

• 6-10 years of product marketing experience in enterprise software, AI, or SaaS (healthcare a plus, not required)

• Track record of owning GTM strategy end-to-end for a product, feature area, or initiative — from positioning through launch and adoption

• Experience using competitive intelligence and market insight to shape messaging and strategic decisions

• Demonstrated flexibility — comfortable moving between different products or initiatives as priorities shift, and figuring out where to focus without needing a fixed brief

• Strong written and verbal communication; able to translate complex, technical product capability into clear, audience‑specific narrative

• Effective cross-functional collaborator, including with Product, Sales, and CS

• Experience partnering directly with Product and Engineering as a GTM counterpart

Mindset

• Self-starter who takes ownership without needing heavy oversight

• Energized by fast-moving, high-growth environments and ambiguity

• Thinks like an operator — instinctively looks for where product marketing can move the needle on growth, rather than waiting to be told

• Excited by full ownership of outcomes, not just execution of someone else's plan

Candidates must be currently authorized to work in the United States and must be able to maintain authorization to work in the United States without requiring employer sponsorship, now or in the future. For this role, the Company is not able to sponsor, transfer, or extend employment-based visas or other work authorization.

Benefits

Just like we’re dedicated to supporting doctors’ well‑being, ensuring yours is a top priority. We firmly believe that by prioritizing your well‑being, we support you to excel in your work.

Here are the benefits you get when joining Nabla:

• Compensation and Equity: Competitive salary and stock options

• Comprehensive Health Plans: 100% individual coverage for Medical, Dental, and Vision insurance

• Time Off: Unlimited paid time off and 11 national holidays

• Health Comes First: Unlimited sick leave

• Parental Leave: Paid leave for new parents

• Remote-friendly: $1,000 to purchase home office equipment

• Trust & accountability: Full ownership of your time and schedule

Life at Nabla

When you join Nabla, you join a team that is driven by excellence, curiousity, and kindness. Together, we’re committed to making clinicians’ lives easier and improving healthcare experiences for everyone. We believe clinicians should be able to focus on what they were trained to do, caring for their patients, and that no patient should feel their visit was rushed.

We work hard and make time to have fun, too. Our #nablabla channel is just as active as #feature-show-off. We support well‑being with workday activities at least three times a week; choose from yoga, running, Pilates, or HIIT. We also host regular off‑sites, meet up across New York, Paris, San Francisco, and other cities, and keep the chocolate and nuts well stocked.

If this sounds like an environment where you’ll thrive, we look forward to reading your application.

Our Values at Nabla

Joining Nabla means being part of a team that shares a commitment to excellence, humility, growth, and inclusion.

Every day is a new chance to excel

We aim for nothing less than the best and are willing to put in the effort and dedication required to exceed standards. We learn from yesterday’s failures and do better every day.

Stay humble

There’s no place for ego in our team. Our collective success is more important than individual achievements. We see humility as wisdom — keeping focus on the bigger picture.

Feedback is a gift

We embrace feedback and foster a culture of trust and respect that helps everyone grow. We communicate openly about both achievements and challenges, and we actively involve each other in finding solutions.

Committed to diversity

We recognize the ongoing challenge of diversity in tech. Our responsibility starts with fostering an inclusive environment where everyone feels empowered to be their authentic selves and do their best work.

Diversity & Inclusion

Diversity and inclusivity are fundamental values at Nabla. We embrace individuals from various backgrounds, including race, gender, educational history, sexual orientation, and beyond.

As an equal opportunity employer, we actively seek out and welcome applicants from diverse backgrounds, believing that a wide range of perspectives enriches our team and enhances our ability to innovate and thrive.