Senior Product Marketing Lead — AI-Driven Growth & Launch

RevSpring; Phoenix (AZ); On-site; USD 140,000 - 200,000; Full time

Job summary

RevSpring, Inc. seeks a product marketing leader to own positioning, messaging, sales enablement and launches across its care access and provider data portfolio.

The role targets two distinct buyers and requires translating the product roadmap into compelling external narratives that drive adoption and bookings. The ideal candidate has 5–8 years of B2B SaaS product marketing, thrives in ambiguity, and uses AI daily to stay ahead of a lean, budget-conscious team.

Qualifications

• 5–8 years of B2B SaaS product marketing experience.
• Ability to translate roadmap into external narratives.
• Experience targeting two distinct buyer personas.
• Strong writing and verbal communication skills.

Responsibilities

• Own positioning, messaging, and launches for care access and provider data portfolios.
• Develop sales enablement materials and enable the two buyer segments.
• Turn roadmap into compelling external narratives to drive adoption and bookings.

Skills

Product marketing

B2B SaaS

Positioning

Messaging

Sales enablement

Launch management

AI tools usage

Written communication

Job description

RevSpring seeks a product marketing leader to own positioning, messaging, sales enablement, and launches across its care access and provider data portfolio. The role covers two distinct buyers and requires turning roadmap into compelling external narratives while driving adoption and bookings.

The ideal candidate has 5–8 years in B2B SaaS product marketing, thrives on ambiguity, and uses AI daily to stay ahead of a lean, budget-conscious team. Strong writing and verbal skills are essential.