Senior Product Manager, Data Platform & Activation

D.R. Horton; Arlington (TX); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Medical, Dental and Vision

Employee Stock Purchase Plan

Flex Spending Accounts

Life & Disability Insurance

Vacation, Sick, Personal Time and HCO

Multiple Benefits

Job summary

D.R. Horton, Inc. in Arlington, TX, is seeking a Senior Product Manager for the Data Platform to lead a team of engineers and a Scrum Master. You will own roadmaps for data ingestion, modeling, and dashboards, and build foundations for customer identity, events, and marketing activation.

You will partner with Data Science and Marketing to deliver self-service tools, journeys, and a next-best-action decisioning engine, while guiding agile delivery and governance across the platform.

Qualifications

• Bachelor's degree in Computer Science, Software Engineering, Business, or related field; MBA preferred
• 5+ years of experience in product management or digital product development
• 3+ years as a product manager for a data engineering or data platform team
• Hands-on fluency with data ingestion patterns, entity modeling, identity resolution, data quality, and lineage
• Experience with marketing data as a primary use case, such as CDPs, customer 360, event pipelines feeding marketing tools, or personalization
• Exposure to journey orchestration, audience building, or decisioning on platforms such as Braze, Adobe AJO/RTCDP, Salesforce, Iterable, or Pega
• Experience designing self-service products, including guardrails, permissions, and governance
• Experience guiding a team through a shift in technical direction
• Demonstrated ability to lead and align teams and stakeholders without direct authority
• Strong understanding of Agile methodologies and experience as a Scrum Product Owner
• Proficiency with Agile tools such as Jira, Confluence, or similar

Responsibilities

• Own the roadmap, backlog, and user stories for data ingestion, modeling, and marketing data products
• Define data contracts, data quality SLAs, and source onboarding priorities
• Establish the customer entity, identity resolution approach, and event taxonomy that marketing activation depends on
• Define the vision for marketing activation platform, including audience tooling, journey orchestration, and decisioning engine
• Partner with Data Science to define integration contracts so models can feed decisioning
• Design self-service capabilities with guardrails, permissions, and governance for marketers

Skills

Data ingestion

Entity modeling

Identity resolution

Data quality

Data lineage

Marketing data

Journey orchestration

Decisioning

Self-service tooling

Agile methodologies

Scrum Product Owner

Jira/Confluence

Education

Bachelor's degree in CS/Engineering/Business

MBA preferred

Tools

Jira

Confluence

Braze

Adobe Real Time CDP

Salesforce

Iterable

Pega

Job description

D.R. Horton, Inc. in Arlington, TX, is seeking a Senior Product Manager for the Data Platform to lead a team of engineers and a Scrum Master. You will own roadmaps for data ingestion, modeling, and dashboards, and build foundations for customer identity, events, and marketing activation.

You will partner with Data Science and Marketing to deliver self-service tools, journeys, and a next-best-action decisioning engine, while guiding agile delivery and governance across the platform.