Senior Product Launch Manager

Modernizing Medicine, Inc; Boca Raton (FL); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Job summary

ModMed is seeking an experienced Launch Leader to own end-to-end go-to-market strategies for new product introductions in enterprise SaaS for healthcare. You will coordinate pricing, legal reviews, and cross-functional execution across Product, Marketing, Sales, and Customer Success.

You will guide data-driven launch updates for senior executives, identify risks early, and drive standardized processes to accelerate time-to-market while maintaining regulatory compliance and patient-centric

Qualifications

• 10+ years in product launch, GTM strategy, or product marketing for enterprise SaaS software
• Experience in healthcare technology and regulatory considerations is preferred
• Ability to design and optimize cross-functional processes to eliminate silos and ensure collaboration

Responsibilities

• Drive end-to-end product launch ownership from strategy to execution
• Coordinate pricing, SKU architecture, legal review, and compliance for scale
• Lead cross-functional teams across Product, Marketing, Sales, and Customer Success
• Provide data-driven updates to executive leadership and stakeholders
• Partner with Sales and Customer Success to enable go-to-market readiness
• Identify market or operational risks and develop robust mitigations
• Establish KPIs and conduct post-mortems to inform future launches
• Lead with an AI-forward, modern project management approach

Skills

Launch ownership

GTM strategy

Cross-functional leadership

Healthcare technology market

Project management

Education

Bachelor’s degree in Business/Marketing

Tools

Asana

Jira

Monday.com

Job description

Join the Team Modernizing Medicine

At ModMed, we’re not just building software—we’re reimagining the healthcare experience. Founded in 2010 by a practicing physician and a successful tech entrepreneur, we took a radically different approach: we hired doctors and taught them how to code. This "for doctors, by doctors" philosophy has allowed us to create an AI-enabled, specialty-specific cloud platform that places patients at the center of care.

A Culture of Excellence

When you join ModMed, you’re joining an award-winning team recognized for innovation and employee satisfaction. From our global headquarters in Boca Raton Florida, and extensive employee base in Hyderabad India, we are a team of 4,500+ passionate problem-solvers on a mission to increase medical practice success and improve patient outcomes:

• Consistently ranked as a Top Place to Work




• 2025 Globee Business Awards: Gold Globee for “Technology Team of the Year”




• 2025 Black Book Awards: Ranked #1 EHR in 11 Specialties




• Florida Venture Forum: Venture-Backed Company of the Year

We are growing fast, thinking big, and we are just getting started.

Ready to modernize medicine with us?

Job Description Summary:

Role:

• Drive Launch Outcomes: Act as the primary launch owner for the end-to-end orchestration of product introductions, translating high-level company goals into comprehensive launch strategies and detailed launch plans.


• Operational Architect: Master the operational dependencies—including pricing, SKU architecture, legal review, and compliance signoff to ensure the business is ready to scale the moment the product goes live.


• Standardize for Scale: Act as a change agent to evolve and institutionalize standardized processes and tools, driving consistency and efficiency across the entire product portfolio.


• Strategic Alignment: Ensure all launch activities are rigorously aligned with both the company's long-term strategic goals and current market demands.


• Command the Room: Serve as the primary liaison to senior management, providing high-stakes updates and data-driven presentations that distill complex launch mechanics into clear executive insights.


• Cross-Functional Authority: Lead and influence diverse teams across Product, Marketing, Sales, and Customer Success, ensuring every stakeholder is held accountable to their launch commitments.


• Enablement Visionary: Partner with Sales and Customer Success leadership to ensure teams are not just informed, but strategically equipped to sell and support new solutions with absolute confidence.


• Proactive Problem Solving: Identify potential market or operational risks early, developing robust mitigation strategies to keep launches on track despite high-pressure, high-stress environments.


• Data-Driven Evolution: Establish and monitor KPIs to evaluate launch performance, conducting post-mortem analyses to turn data into actionable intelligence for future growth.


• AI-Forward Project Leadership: Drive execution excellence using modern project management tools with an AI-forward mindset, leveraging automation and emerging tech to increase launch velocity and accuracy.


• Leading from the Front: Demonstrate a \"player-coach\" mentality, taking active ownership of challenges and setting the standard for a growth mindset and resilience across the launch team.


• Commitment to Rigor: Maintain a standard of excellence in documentation and reporting, ensuring that every launch phase is supported by meticulous records that serve as a \"single source of truth\" for the enterprise.

Skills & Requirements:

• Bachelor’s degree in Business, Marketing, or equivalent work experience.


• 10+ years of experience in product launch, GTM strategy, or product marketing for complex enterprise SaaS software (both organic and white-labeled).


• Strong understanding of the Healthcare technology market, including clinical workflows, regulatory considerations, and provider needs (desired)


• Strong understanding of end-to-end GTM orchestration and strategic launch ownership.


• Proficiency in designing and optimizing cross-functional processes to eliminate operational silos and ensure seamless collaboration.


• Proficiency in using modern project management tools (e.g., Asana, Jira, Monday.com) to drive launch velocity and execution rigor.


• Excellent communication skills, both written and verbal, with a proven ability to \"command the room\" and distill complex launch mechanics into strategic updates for senior executives.


• Experience conducting post-launch analysis, including establishing KPIs, analyzing performance data, and translating insights into actionable business improvements.


• Familiarity with \"leading from the front\" in high-pressure environments, managing stakeholders across the organization without direct reporting authority.


• Familiarity with using AI as a tool for better efficiency, automation, and data accuracy in the product launch lifecycle.


• Commitment to high rigor in documentation, ensuring a meticulous \"single source of truth\" for all go-to-market activities.


• Ability to work Eastern business hours and travel domestically up to 10%.

ModMed Benefits Highlight: At ModMed, we believe it’s important to offer a competitive benefits package designed to meet the diverse needs of our growing workforce. Eligible Modernizers can enroll in a wide range of benefits:

United States

• Comprehensive medical, dental, and vision benefits, including a company Health Savings Account contribution,


• 401(k): ModMed provides a matching contribution each payday of 50% of your contribution deferred on up to 6% of your compensation. After one year of employment with ModMed, 100% of any matching contribution you receive is yours to keep.


• Generous Paid Time Off and Paid Parental Leave programs,


• Company paid Life and Disability benefits, Flexible Spending Account, and Employee Assistance Programs,


• Company-sponsored Business Resource & Special Interest Groups that provide engaged and supportive communities within ModMed,


• Professional development opportunities, including tuition reimbursement programs and unlimited access to LinkedIn Learning,


• Global presence and in-person collaboration opportunities; dog-friendly HQ (US), Hybrid office-based roles and remote availability for some roles,


• Weekly catered breakfast and lunch, treadmill workstations, Zen, and wellness rooms within our BRIC headquarters.