Senior Product Launch & GTM Lead

DDN; New York (NY); On-site; USD 140,000 - 185,000; Full time

Job summary

DDN is seeking a Senior Manager of Product Launch to define the new product introduction process and drive GTM execution across a growing portfolio. You will own multi-functional launch plans and ensure alignment among Product, Marketing, Sales, Enablement, Finance, Legal, and Support to deliver launches on schedule and with clear readiness criteria.

You will manage the NPI framework from concept through growth, calibrating launch tiers and running post-launch retrospectives to drive continuous

Qualifications

• 5+ years of experience in program management, GTM strategy and operations, or management consulting.
• Prior experience launching products in a technology environment.
• Track record of building structure and process in ambiguous, undefined environments.
• Strong risk and dependency management skills; identify issues early and drive resolution.
• Experience building and running executive-facing reporting and governance (status updates, Steercos).
• Excellent communication skills; able to synthesize cross-functional updates for executives.
• Comfort operating in a fast-paced, evolving environment with shifting priorities.

Responsibilities

• Own GTM program management for product launches across DDN's full portfolio and new GTM motions.
• Build and manage launch plans aligning Product, Marketing, Sales, Enablement, Finance, Legal, and Support on scope and timelines.
• Identify and manage multi-functional risks and dependencies; escalate gaps before launch risks.
• Stay close to each product line to tailor launch needs rather than applying a one-size-fits-all process.
• Own and evolve DDN's NPI phase framework from concept to growth with exit criteria and go/no-go gates.
• Run post-launch retrospectives and turn learnings into concrete improvements for next launches.
• Drive weekly status updates to executives; manage the monthly Steerco agenda and decisions.

Skills

Program management

GTM strategy

Management consulting

Product launches

Risk management

Executive reporting

Communication skills

Fast-paced environment

Job description

DDN is seeking a Senior Manager of Product Launch to define the new product introduction process and drive GTM execution across a growing portfolio. You will own multi-functional launch plans and ensure alignment among Product, Marketing, Sales, Enablement, Finance, Legal, and Support to deliver launches on schedule and with clear readiness criteria.

You will manage the NPI framework from concept through growth, calibrating launch tiers and running post-launch retrospectives to drive continuous